Scheduling and autoposting of promotions

Purpose

1.1. Automate the scheduling and autoposting of promotional content related to aquarium accessories across multiple channels for repetitive, timely, and error-free campaign delivery.
1.2. Automates social media announcements, product launches, exclusive deals, events, and routine engagement content.
1.3. Enables anticipatory marketing by scheduling campaigns based on seasonalities, special pet days, or store anniversaries.
1.4. Automatable workflows ensure consistent brand messaging automatedly reaches customers wherever they interact.
1.5. Centralizes omnichannel communication to automate notifications, reduce manual errors, and optimize engagement across platforms.

Trigger Conditions

2.1. Calendar-based triggers: set dates/times for automation of posts (e.g., upcoming holiday/weekend sales).
2.2. Inventory or product update triggers: automate new product promotions when SKUs are updated.
2.3. Campaign manager action: automate when approved promotions are marked as ready.
2.4. Engagement spikes: automate posts when web or social activity exceeds defined levels.
2.5. Integration with CRM/eCommerce: automate based on purchase anniversaries, abandoned carts, or customer birthdays.

Platform Variants

3.1. Facebook Pages
• Feature/Setting: Graph API `/page-id/feed` for automated posting. Configure scheduled publishing datetime and post content.
3.2. Instagram
• Feature/Setting: Instagram Graph API `/media` endpoint for automated media scheduling via authenticated account.
3.3. Twitter (now X)
• Feature/Setting: v2 API `POST /tweets` for tweet autoposting; set automation for time or trigger conditions.
3.4. LinkedIn
• Feature/Setting: Marketing Developer Platform `ugcPosts` API for automated scheduling of business page content.
3.5. Google My Business
• Feature/Setting: Business Profile API `accounts.locations.localPosts` for automating local offer or event posts.
3.6. Pinterest
• Feature/Setting: v5 API `/pins` endpoint; automate visual content uploads and enable scheduled publishing.
3.7. WhatsApp Business
• Feature/Setting: Business API `/messages`; automate broadcast of promotions in customer consented lists.
3.8. Telegram
• Feature/Setting: Bot API `sendMessage` or `sendPhoto` for automating promotions to channel subscribers.
3.9. Viber
• Feature/Setting: Public Accounts API `send_message`; schedule and automate dispatch of deals to followers.
3.10. SMS (Twilio)
• Feature/Setting: Twilio Messaging API `Messages` resource; automate timed SMS blasts for promotions with coupon links.
3.11. Email (SendGrid)
• Feature/Setting: Marketing Campaigns API `mail/send`, automating batch delivery and scheduling.
3.12. Shopify
• Feature/Setting: Admin API `/admin/api/2023-07/products.json`; trigger and autopost new arrivals/promotions automatically.
3.13. WooCommerce
• Feature/Setting: REST API `/wp-json/wc/v3/products`; automate promotional blog/social posts on product updates.
3.14. Slack
• Feature/Setting: Incoming Webhooks; automate promotional notifications to internal or public aquarium enthusiast channels.
3.15. Discord
• Feature/Setting: Webhook `POST /api/webhooks/{webhook.id}`; automate and schedule promotion to aquarium community servers.
3.16. YouTube
• Feature/Setting: Data API v3 `/videos` or `/liveBroadcasts`; automate premieres and scheduled content about new products.
3.17. Mailchimp
• Feature/Setting: Campaigns API `/campaigns`; automate scheduling and delivery of email promotions.
3.18. Hootsuite
• Feature/Setting: Hootsuite API `messages` for automating cross-network scheduling.
3.19. Buffer
• Feature/Setting: Buffer Publish API `/updates/create`; automate queueing and autoposting for all linked profiles.
3.20. HubSpot
• Feature/Setting: Social API `/broadcast-message`; automate marketing post publishing on selected channels.
3.21. Microsoft Teams
• Feature/Setting: Incoming Webhook connector; automate promotional news to store or franchise employees.
3.22. Reddit
• Feature/Setting: Reddit API `/api/submit`; automate posts to specific subreddits about limited-time offers or events.

Benefits

4.1. Automates consistent omnichannel messaging, increasing promotional reach and frequency without extra staff effort.
4.2. Reduces human errors and ensures promotions go live exactly as scheduled automatedly.
4.3. Optimizes time and resources with repetitive campaign automation, freeing retail staff for higher-value tasks.
4.4. Automating posts across specialized channels extends customer engagement, brand recognition, and marketing ROI.
4.5. Enables data-driven optimization by automating A/B testing, tracking, and reporting within the automator pipeline.
4.6. Automatable approach supports scaling up campaigns for sales peaks or new aquarium product launches seamlessly.