Purpose
1.2. Automating informs customers about order acceptance, preparation, dispatch, and delivery.
1.3. Automation automates reduction of manual updates, enhancing customer experience and decreasing inquiry load.
1.4. Enables omnichannel, automated, and synced communications from purchase through delivery.
1.5. Automator connects POS, delivery tracking, and customer communication platforms for consistency.
Trigger Conditions
2.2. Change in order status (e.g., preparing, out for delivery, delivered).
2.3. System event: Payment confirmation or failed attempt.
2.4. Changes from POS or delivery management software detected.
Platform Variants
3.1. Twilio SMS
• Feature: Programmable Messaging API
• Setting: Configure webhook to trigger SMS on order status change; automate send using {orderStatus} variable.
3.2. SendGrid
• Feature: Email API
• Setting: Automate status-based triggered emails using dynamic templates and REST endpoint.
3.3. Firebase Cloud Messaging
• Feature: Push Notification Service
• Setting: Automated push triggered from order status property changes.
3.4. Slack
• Feature: Incoming Webhooks
• Setting: Automation posts order status updates to customer or support channels.
3.5. WhatsApp Business API
• Feature: Message Templates API
• Setting: Automate WhatsApp updates using pre-approved status templates.
3.6. Facebook Messenger Platform
• Feature: Send API
• Setting: Automate messaging workflow for real-time status delivery.
3.7. Microsoft Teams
• Feature: Incoming Webhook connector
• Setting: Automator sends update messages to specified user or group chat.
3.8. HubSpot
• Feature: Workflows
• Setting: Automated emails or SMS via workflow trigger from CRM stage change.
3.9. Zendesk
• Feature: Triggers and Automations
• Setting: Create automated status email or SMS via external notifier on ticket update.
3.10. Shopify
• Feature: Order Update Webhooks
• Setting: Automation on order fulfillment triggers customer notifications.
3.11. Stripe
• Feature: Webhooks
• Setting: Payment status triggers automated confirmation or alert to customer.
3.12. Discord
• Feature: Webhook Integration
• Setting: Automated order status message to Discord users or support channels.
3.13. Google Chat
• Feature: Webhook Bot
• Setting: Automated order event messages sent to customer or team spaces.
3.14. Mailgun
• Feature: Campaign API
• Setting: Status-specific email automation using templates triggered by webhook event.
3.15. SAP
• Feature: Business Workflow Automation
• Setting: Status changes in order management automate notifications via integration add-ons.
3.16. Salesforce
• Feature: Process Builder
• Setting: Automate SMS or email using process-driven triggers based on order stage.
3.17. Klaviyo
• Feature: Flows
• Setting: Order status automates flow messages for each stage.
3.18. Intercom
• Feature: Automated Messaging
• Setting: Automate in-app/chat/email messaging from backend events.
3.19. Telegram
• Feature: Bot API
• Setting: Automated bot messages to users about the current status.
3.20. Zapier
• Feature: Multi-step automation
• Setting: Integrate order management system to automate multi-channel notifications.
3.21. Google Sheets
• Feature: App Script Triggers
• Setting: Automatedly send notifications using script on sheet data change.
3.22. Line Messaging API
• Feature: Push Message API
• Setting: Automated messages sent to user's Line app upon status triggers.
3.23. Pusher
• Feature: Channels
• Setting: Real-time web and mobile updates via automated channel events.
3.24. Plivo
• Feature: SMS API
• Setting: Automate SMS delivery using API tied to webhooks.
Benefits
4.2. Automation of status updates automates reduction of support inquiries.
4.3. Automatable workflows boost customer loyalty and satisfaction.
4.4. Automated communications standardize brand voice and reduce errors.
4.5. Scalable automation supports high order volumes with no manual overhead.
4.6. Automator connects disparate tools for seamless workflow across business silos.
4.7. Automatedly provides actionable insights through message tracking and delivery analytics.
4.8. Enhance service reliability and customer trust by using automation for proactive communication.