Abandoned cart reminder emails for unfinished purchases

Purpose

1.1. Recover lost sales by re-engaging customers who added acrylic supplies to cart but did not complete checkout within a set time.
1.2. Improve order conversion rates by sending personalized reminder emails to prompt completion.
1.3. Enhance customer experience through timely, relevant follow-ups and tailored incentives (discounts/coupon codes).
1.4. Collect data on why carts are abandoned to optimize future user experience and inventory management.
1.5. Strengthen brand recall in the competitive arts & crafts retail sector.

Trigger Conditions

2.1. Customer adds one or more items to cart and begins checkout process.
2.2. Checkout not completed within configured time window (e.g., 1 hour, 24 hours).
2.3. Valid email captured during checkout or site registration.
2.4. No alternate successful purchase for same product by user in interim.
2.5. Exclusion: User has not opted out of marketing/reminder emails.

Platform Variants

3.1. Mailchimp
• Feature/Setting: Use Abandoned Cart Email automation; connect to e-commerce site via API; configure trigger delay and template.
3.2. Klaviyo
• Feature/Setting: Flow Builder > Abandoned Cart; set trigger to checkout started; map customer email and product details.
3.3. Shopify (Shopify Email)
• Feature/Setting: Abandoned checkout automation; enable automated emails under "Checkout"; set time delay.
3.4. WooCommerce (with AutomateWoo)
• Feature/Setting: "Abandoned Cart" workflow; trigger by unpurchased carts; use dynamic merge tags for products.
3.5. Magento (Adobe Commerce)
• Feature/Setting: Automated Email, Rule-Based Triggers > Abandoned Cart; customize templates; set rule exceptions.
3.6. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder; event = abandoned cart; email activity with dynamic product blocks.
3.7. Omnisend
• Feature/Setting: Automation > Abandoned Cart; segment logic to avoid duplicates; configure SMS or email.
3.8. ActiveCampaign
• Feature/Setting: "Abandoned Cart" automation; WooCommerce/Shopify integration; use specific abandoned cart trigger.
3.9. Sendinblue
• Feature/Setting: Workflow Automation > Transactional Event; condition checkout incomplete; send cart contents.
3.10. Drip
• Feature/Setting: “Cart Abandonment Workflow”; trigger via JavaScript snippet or e-commerce API; send series email.
3.11. HubSpot
• Feature/Setting: Workflow > Abandonment trigger; e-commerce integration for dynamic content; personalize sender.
3.12. SendGrid
• Feature/Setting: Automation Trigger API; event = cart abandoned; dynamic template for product list & CTA.
3.13. Twilio SendGrid (Transactional Email)
• Feature/Setting: Use the Event Webhook for abandoned cart event; API email dispatch; personalize message.
3.14. Microsoft Power Automate
• Feature/Setting: “When HTTP request is received” + e-commerce connector; scheduled email send on criteria match.
3.15. Zapier
• Feature/Setting: E-commerce app "new abandoned cart" trigger, action “send email” via Gmail/Outlook/Mailgun.
3.16. MailerLite
• Feature/Setting: Automation trigger > abandoned cart; API integration for Shopify or WooCommerce; set email time.
3.17. Constant Contact
• Feature/Setting: Automated Email Series; event API for cart abandonment; configure wait time before send.
3.18. Remarkety
• Feature/Setting: Abandoned Cart Campaign; store integration API; select audience + frequency rules.
3.19. Intercom
• Feature/Setting: Automated Messages > “Cart Left” trigger; include direct checkout link.
3.20. Segment
• Feature/Setting: Capture abandoned cart event; forward to email/SMS provider endpoint for campaign execution.
3.21. Pabbly Connect
• Feature/Setting: WooCommerce/Shopify > “Abandoned Cart” trigger; send via SMTP or API to email service.
3.22. Moosend
• Feature/Setting: Abandoned Cart Automation Workflow; connect via e-commerce API; set up follow-up series.
3.23. Exponea
• Feature/Setting: Campaign Triggers > Abandoned Cart; real-time trigger setup; personalized HTML templates.

Benefits

4.1. Decreases lost sales by reclaiming hesitant buyers.
4.2. Easy to personalize emails with customer name, items, and incentives.
4.3. Fully autonomous – triggers, content, and delivery happen without manual work.
4.4. Detailed analytics on recovery, open, and click rates.
4.5. Improves brand engagement and retention by providing relevant, timely communications.
4.6. Scalable solution for growing product SKUs and customer lists in the acrylic supplies niche.
4.7. Enables multi-channel (“email plus SMS") reminders via selected platforms.