Purpose
1.2. Allow customers to track orders in real-time, increasing transparency, reducing inquiries, and enhancing professional service experience.
1.3. Automate retrieval of shipment data from inventory/order system, trigger notifications, and update tracking links based on carrier feeds.
1.4. Save administrative labor, reduce shipment-related support tickets, and boost repeat purchases through reliable fulfillment.
Trigger Conditions
2.2. Carrier tracking number added or updated in database/record.
2.3. Scheduled batch interval (e.g., every 10 min) checks for new shipments.
2.4. Manual override via shipment update UI or API call.
Platform Variants
• Feature/Setting: Send SMS using /Messages API; Configure sender phone, recipient, shipment message; Insert tracking URL dynamically.
3.2. SendGrid
• Feature/Setting: /mail/send API; Template with order variables; Specify recipient email and tracking link merge field.
3.3. Mailgun
• Feature/Setting: messages API; Dynamic email template with {{tracking_link}} variable.
3.4. AWS SES
• Feature/Setting: sendEmail API; Custom shipment notice template with dynamic recipient and variables.
3.5. Slack
• Feature/Setting: webhook or chat.postMessage API; Channel/DM update with shipment summary and link.
3.6. WhatsApp Business API
• Feature/Setting: Send message with shipment template, tracking code; use POST /messages endpoint.
3.7. Google Chat
• Feature/Setting: Webhook notification to room or user with order and tracking info JSON.
3.8. Microsoft Teams
• Feature/Setting: Incoming webhook connector; JSON payload with shipment and tracking.
3.9. Shopify
• Feature/Setting: Order Fulfillment webhook trigger; update customer with REST Admin API.
3.10. ShipStation
• Feature/Setting: List Shipments endpoint to poll new shipments; use /notify endpoint to push status.
3.11. EasyPost
• Feature/Setting: Tracker API monitors carrier status; webhook or notification API pushes updates.
3.12. UPS API
• Feature/Setting: Tracking API retrieves live shipment status; parsed and sent to customer channel.
3.13. FedEx Web Services
• Feature/Setting: Track API; GET tracking number updates to push to customers.
3.14. Zapier
• Feature/Setting: Trigger on order “Shipped,” send multi-channel alert action with tracking embedded.
3.15. HubSpot
• Feature/Setting: Workflow automation with email/snippet delivery when tracking number property filled.
3.16. Klaviyo
• Feature/Setting: Flow trigger for custom event (shipment), message template populates tracking link.
3.17. Salesforce
• Feature/Setting: Process Builder or Flow launches on order update, dispatches shipment notification.
3.18. Oracle NetSuite
• Feature/Setting: Saved Search detects shipped orders, triggers Email Alert with tracking.
3.19. Zoho CRM
• Feature/Setting: Workflow rule triggers when field (shipped, tracking) updated, email/SMS action.
3.20. Gorgias
• Feature/Setting: Macro or automation rule to send tracking message based on ticket/order event.
3.21. Infobip
• Feature/Setting: Use API or Flow to send multichannel (SMS, email, WhatsApp) shipment message.
Benefits
4.2. Decrease customer support calls regarding shipment queries by providing real-time updates.
4.3. Offer omni-channel notifications according to customer preference.
4.4. Enhance professionalism and trust with instant, accurate tracking.
4.5. Improve customer retention and post-sale satisfaction through reliability and transparency.