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Follow-up sequences for interested mission participants

Purpose

1.1. Automate post-event or inquiry communication to keep mission participants engaged, provide next steps, share resources, collect feedback, and nurture commitment to ministry opportunities.
1.2. Ensure interested individuals don't fall through the cracks by using scheduled and personalized follow-up sequences aligned to specific mission projects or church outreach efforts.
1.3. Support administrative teams in maintaining consistent, timely, and scalable engagement across multiple communication channels.

Trigger Conditions

2.1. New participant submission on a mission sign-up form.
2.2. Marking a contact as "Interested" in CRM after an event or information session.
2.3. Manual tag (e.g., "Missions Interest") applied to a contact profile.
2.4. Response to initial outreach communication captured.

Platform Variants

3.1. Twilio SMS
• Feature: Messaging API — configure message templates and schedule follow-ups to mobile numbers obtained via sign-up.
3.2. SendGrid
• Feature: Marketing Campaigns API — set up triggered email journeys for new contacts in the missions segment.
3.3. Mailchimp
• Feature: Customer Journeys — create automated flows triggered by tag addition or signup form submission.
3.4. HubSpot
• Feature: Workflows — automate follow-up sequences when a contact enters a “missions enquiry” pipeline.
3.5. ActiveCampaign
• Feature: Automations — sequence personalized emails and SMS based on participant tags.
3.6. Salesforce
• Feature: Process Builder/Flow Builder — email/SMS follow-up upon change to “Interested” status in custom church objects.
3.7. WhatsApp Business API
• Feature: Automated message templates — schedule reminders and follow-ups for opted-in users.
3.8. Pipedrive
• Feature: Workflow Automation — send templated outreach emails as stages progress in a missions-oriented pipeline.
3.9. Google Sheets
• Feature: Apps Script — trigger Gmail follow-up summary emails based on new row additions for participants.
3.10. Airtable
• Feature: Automations — initiate custom emails/SMS when a record moves into an “Interested” view or group.
3.11. Microsoft Power Automate
• Feature: Scheduled flows — connect form submissions from Microsoft Forms to auto-generated follow-up emails.
3.12. Zoho CRM
• Feature: Workflow Rules — configure drip email or SMS using criteria-based triggers tied to participant tags.
3.13. Slack
• Feature: Incoming Webhooks/Workflow Builder — notify staff or send automated Slack DMs to group leaders about next steps.
3.14. Facebook Messenger (Meta API)
• Feature: Automated Messaging — follow up with interested contacts via Messenger who have opted in.
3.15. Constant Contact
• Feature: Automation Email Series — schedule follow-up emails on form submission or contact group addition.
3.16. ClickSend
• Feature: SMS API — set up timed text reminders for participant engagement steps.
3.17. Intercom
• Feature: Series Automation — email or in-app messaging triggered on signup or tagged activity within a church portal.
3.18. Monday.com
• Feature: Automations — email/SMS reminders sent when new participant pulses are added to missions boards.
3.19. Infusionsoft by Keap
• Feature: Campaign Builder — sequence personalized follow-up using contact tags and triggers.
3.20. Asana
• Feature: Rules — automatically assign tasks or send templated messages when a new interested person is recorded.
3.21. Google Calendar API
• Feature: Create Event — auto-send invites to onboarding sessions for new mission participants.

Benefits

4.1. Reduces manual workload and maintains consistent outreach.
4.2. Enhances personalization, leading to higher engagement and retention.
4.3. Ensures no participant is overlooked and follow-up is timely.
4.4. Supports data capture and analytics for future mission planning.
4.5. Adapts to preferred communication channels for each demographic.

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