Purpose
1. Automate and streamline regular preschool newsletter dispatch to parents for efficient, consistent communication.
2. Automates the collection of event updates, curriculum highlights, policy changes, reminders, and child activity summaries into templated batch newsletters.
3. Ensures automated personalized delivery based on updated parent lists, automating removal of unsubscribed contacts and inclusion of new enrollments.
4. Automates integration with internal event management, photo galleries, and classroom management systems to attach relevant content.
5. Automates multi-language newsletter generation and dispatch for families with diverse backgrounds.
6. Ensures newsletters are dispatched automatedly on schedule, improving parent engagement and communication transparency.
Trigger Conditions
1. Automator triggers on a pre-defined schedule (e.g., weekly, bi-weekly, monthly).
2. Triggers when new content (event, announcement, achievement) is updated in the preschool portal.
3. Automates triggering when new parents are added to the contact list.
4. Triggers if a manual override/one-time announcement is flagged by staff for immediate dispatch.
5. Automates conditional dispatch based on activity calendars (e.g., after special events or holidays).
Platform Variants
1. Mailchimp
• Feature/Setting: Automate "Campaigns > Create Automated Email" API; configure audience sync with parent CRM and automated merge tags for personalisation.
2. Constant Contact
• Feature/Setting: Configure "Email Automation > Triggered Campaigns"; connect to "Contacts API" for dynamic recipient list automation.
3. SendGrid
• Feature/Setting: Automate "Marketing Campaigns API"; schedule batch sends, configure templates, and automate contact updates via API.
4. HubSpot
• Feature/Setting: Automate "Workflows" for email sends; configure "Marketing Email API" for automated batch and personalized dispatch.
5. ActiveCampaign
• Feature/Setting: Automate "Automations" for newsletter sends; use "Contacts API" for parent data automation.
6. ConvertKit
• Feature/Setting: Use "Sequences" automation; configure "Subscribers API" for updating recipient list automatedly.
7. MailerLite
• Feature/Setting: Automate "Automation > RSS to Email"; sync "Subscribers API" with CRM for ongoing list automation.
8. GetResponse
• Feature/Setting: Use "Autoresponders" automation; configure "Contacts API" for automated data synchronisation.
9. Moosend
• Feature/Setting: Automate "Campaign Automation" setup; connect "Mailing Lists API" for automated contact management.
10. AWeber
• Feature/Setting: Configure "Campaigns" automation with the "Subscribers API" for recipient automation.
11. Zoho Campaigns
• Feature/Setting: Automate "Workflow Rules"; use "Contacts API" for CRM sync automation.
12. Drip
• Feature/Setting: Automate "Workflows" for newsletter sequence; use "Subscribers API" for automated enrolment updates.
13. Benchmark Email
• Feature/Setting: Automate "Automations Pro"; use "Contact List API" for recipient list automation.
14. Sendinblue / Brevo
• Feature/Setting: Automate "Transactional Emails > Automation"; sync "Contacts API" for dynamic campaign recipients.
15. Salesforce Marketing Cloud
• Feature/Setting: Automate "Journey Builder" for batch sends; configure using "Contacts Data Extension API".
16. Campaign Monitor
• Feature/Setting: Automate "Journeys" for sending; configure "Subscribers API" for contact list automation.
17. Klaviyo
• Feature/Setting: Automate "Flows" for scheduled campaigns; connect "Lists & Segments API".
18. Elastic Email
• Feature/Setting: Automate "Campaign Scheduler" and sync "Contacts API".
19. Amazon SES
• Feature/Setting: Automate "SendTemplatedEmail API"; integrate automated contact list management.
20. Google Workspace (Gmail API)
• Feature/Setting: Automate batch email with "Gmail API > Users.messages.send"; configure API to pull contacts from Sheets/CRM data automatedly.
21. Microsoft Outlook (Graph API)
• Feature/Setting: Automate sending with "Mail.Send" endpoint and dynamic parent lists from Excel/Dataverse automatedly.
22. SAP Marketing Cloud
• Feature/Setting: Automate "Campaign Automation" and connect via "Contacts API" for automated dispatch.
Benefits
1. Automates repetitive communication tasks, reducing administrative overhead.
2. Ensures timely, consistent, and automated communication for all parents.
3. Increases engagement and automates personalized messages with dynamic data.
4. Reduces human error and automates compliance with unsubscribes or GDPR.
5. Frees staff to focus on educational roles while communications are automatedly managed.
Parent Communication & Notifications