Patient Communication & EngagementPurpose
1.2. Automates timely updates for workshops, health fairs, product demos, seasonal discounts, and patient appreciation days.
1.3. Maintains regulatory compliance (HIPAA, CAN-SPAM) in all automated messaging flows.
1.4. Elevates patient engagement through automated, targeted communication streams based on location, device, appointment history, and communication preference.
1.5. Automates collection of RSVPs and post-event feedback for optimizing future outreach campaigns.
Trigger Conditions
2.2. Automated calendar reminders for upcoming events.
2.3. Patient signs up for newsletter or promotion notifications.
2.4. Automated time-based triggers (weekly, monthly, event-specific).
2.5. Manual staff initiation via dashboard button to launch a specific automated promotion campaign.
Platform Variants
• Feature/Setting: SMS API; automated mass texting with appointment/event merge fields; sample config: Connect via API key and use Workflow Builder for conditionals.
3.2. SendGrid
• Feature/Setting: Marketing Campaigns API; automated newsletter distribution with event-specific templates.
3.3. Mailchimp
• Feature/Setting: Automations; configure "Event RSVP" or "Special Offer" drip sequences, integrating patient lists.
3.4. HubSpot
• Feature/Setting: Workflows; configure event-triggered automated outreach sequences via CRM contact segmentation.
3.5. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder; automate multi-channel event notifications and personalized promotions.
3.6. ActiveCampaign
• Feature/Setting: Automations; sequence-based reminders for registered patients, offers, and follow-up surveys.
3.7. WhatsApp Business API
• Feature/Setting: Automated broadcast messages; event reminder templates, with automated opt-in/opt-out handling.
3.8. Facebook Messenger API
• Feature/Setting: Automated chatbot notifications for public events/promotions using Facebook Graph API.
3.9. Constant Contact
• Feature/Setting: Event-driven email automation and reporting features for tracking engagement.
3.10. Google Calendar API
• Feature/Setting: Automated calendar invites for event attendees, synced via invitation triggers.
3.11. Zoom API
• Feature/Setting: Automated event link and reminder delivery for virtual seminars or telehealth events.
3.12. Microsoft Teams API
• Feature/Setting: Automated channel announcements/invites for in-house staff event notifications.
3.13. Viber API
• Feature/Setting: Automated promotional campaigns to opt-in patients through broadcast lists.
3.14. Slack
• Feature/Setting: Automated patient or staff reminders using app bots and scheduled messaging.
3.15. Microsoft Power Automate
• Feature/Setting: Automated multi-app workflow integration linking CRM, email, and SMS triggers.
3.16. Webex API
• Feature/Setting: Automated event invites and meeting links for patient educational sessions.
3.17. Eventbrite API
• Feature/Setting: Automatedly publish new events and trigger notifications to registrants.
3.18. SurveyMonkey API
• Feature/Setting: Automate post-event feedback surveys to monitor patient engagement.
3.19. Intercom
• Feature/Setting: Automated in-app/push notifications for event alerts to registered portal users.
3.20. Zapier Webhooks
• Feature/Setting: Automate cross-platform event triggers and messaging sequences.
3.21. Campaign Monitor
• Feature/Setting: Automatedly segment audiences for personalized event invitations.
Benefits
4.2. Automates staff workload reduction via end-to-end messaging.
4.3. Automates improved patient satisfaction with tailored, automatable communication flows.
4.4. Enables tracking, auditing, and optimization of notification automation performance.
4.5. Ensures always-on, compliant automated outreach for all relevant medical and community events.