Patient Engagement & CommunicationPurpose
1.2. Reduce repeat queries and improve adherence by sending context-specific resources
1.3. Support multiple delivery channels: SMS, email, patient portals, and mobile apps
1.4. Enhance patient understanding, drive better management, and lower miscommunication risk
1.5. Automate follow-up logic for different allergy types and severity levels
Trigger Conditions
2.2. Lab/test result confirming allergen sensitivity received
2.3. Provider selects “Send Education” in EHR workflow
2.4. Patient opts in during registration or via consent workflow
2.5. Scheduled check-ins (quarterly or post-exposure event)
2.6. Automated triggers based on symptom tracker spikes
Platform variants
3.1 Twilio SMS
• Feature: Programmable Messaging API
• Setting: Send POST request to /Messages endpoint with personalized educational text and links
3.2 SendGrid
• Feature: Marketing Campaigns API
• Setting: Create dynamic templates; trigger email via /mail/send based on diagnosis event
3.3 Mailchimp
• Feature: Automations
• Setting: Create journey triggered by “Diagnosis Tag”; attach educational campaign with content blocks
3.4 HubSpot
• Feature: Workflows
• Setting: Automated email or SMS workflow on “Allergy Diagnosis” property change
3.5 Salesforce Health Cloud
• Feature: Process Builder & Journey Builder
• Setting: Custom flow triggers on diagnosis record update; send educational message via preferred channel
3.6 Microsoft Teams
• Feature: Adaptive Cards API
• Setting: Post adaptive card with educational content in patient group or direct message via webhook
3.7 Slack
• Feature: Incoming Webhooks
• Setting: Post diagnostic result and resource in private channel with patient/care team
3.8 Epic (EHR)
• Feature: MyChart Automated Messages
• Setting: Epic App Orchard API triggers message when diagnosis field is filled
3.9 Cerner (EHR)
• Feature: HealtheIntent Notifications
• Setting: Automated rule on problem list update; send educational content to patient portal
3.10 WhatsApp Business API
• Feature: Template Message
• Setting: Approved template sent via /messages endpoint upon diagnosis entry
3.11 Intercom
• Feature: Series Automation
• Setting: In-app message or email triggered from user tag “Allergy Diagnosed”
3.12 Zendesk
• Feature: Automated Ticket & Help Center Article Suggestion
• Setting: Trigger on patient query or diagnosis tag; send health article link
3.13 Google Cloud Functions
• Feature: Serverless Function Trigger
• Setting: Diagnose event triggers cloud function to orchestrate content delivery to downstream APIs
3.14 AWS Lambda
• Feature: Event Bridge Trigger
• Setting: On patient diagnosis event in DynamoDB/S3, Lambda invokes educational message dispatch
3.15 Firebase Cloud Messaging
• Feature: Push Notifications
• Setting: Diagnosis event triggers push notification with customized content to patient mobile app
3.16 Shopify
• Feature: Flow Automation
• Setting: Patient completes purchase of allergy test; triggers content email with care instructions
3.17 Zoom
• Feature: Webinar Registration Workflow
• Setting: After virtual consult diagnosis, send webinar invitation with follow-up content
3.18 ActiveCampaign
• Feature: Tags and Automated Email Series
• Setting: Apply “Diagnosed” tag; automatically sends nurturing educational sequence
3.19 Typeform
• Feature: Webhooks
• Setting: Patient fills intake form; webhook sends data to trigger educational content workflow
3.20 Google Sheets
• Feature: App Script Triggers
• Setting: New row (diagnosis) triggers script to send appropriate material using mailApp or third-party API
3.21 Microsoft Outlook
• Feature: Power Automate Flows
• Setting: When diagnosis email received or flagged, triggers auto-reply with direct resource links
3.22 SurveyMonkey
• Feature: Automated Thank You/Follow-Up Message
• Setting: After survey response about symptoms, send tailored educational follow-up
3.23 Facebook Messenger API
• Feature: Send API
• Setting: Post-diagnosis, send resource-rich message through bot using /messages endpoint
Benefits
4.2. Consistent, up-to-date guidance for varying allergy conditions
4.3. Scalable to high patient volumes: minimizes manual effort
4.4. Multichannel flexibility matches patient engagement preferences
4.5. Data-driven insights on which resources drive better self-management
4.6. Supports providers in delivering comprehensive aftercare with minimal workflow interruption