Automated notification for special events, classes, or webinars

Purpose

 1.1. Automatically inform patients and clients about upcoming special events, classes, or webinars tailored to alternative medicine and holistic health.
 1.2. Enhance participant turnout, client satisfaction, and engagement by ensuring timely, relevant, and multi-channel delivery of event details.
 1.3. Address practitioner workload by removing manual notification steps, standardizing messaging, and tracking communications.
 1.4. Ensure all regulatory and privacy requirements are met in patient communications for healthcare-specific use.

Trigger Conditions

 2.1. Practitioner schedules a new event, class, or webinar in a calendar or scheduling app.
 2.2. Event updated or rescheduled triggers a notification to previous registrants.
 2.3. Patient expresses interest in a specific topic or type of event via form or portal.
 2.4. Scheduled periodic reminders (e.g., day before, one hour before event).
 2.5. Threshold of registrations or time-to-event met.
 2.6. Feedback or survey response indicates interest in future notifications.

Platform Variants

 3.1. Twilio SMS
  • Feature/Setting: Use Programmable Messaging API. Configure automated outbound SMS to patient phone numbers linked from CRM.
  • Example: POST to /2010-04-01/Accounts/{AccountSID}/Messages with body template.
 3.2. SendGrid
  • Feature/Setting: Send Email API. Configure transactional templates for event alerts; auto-populate from event scheduling tools.
  • Example: POST to /v3/mail/send with dynamic_template_data fields.
 3.3. Mailchimp
  • Feature/Setting: Automated Email Campaigns. Set trigger as new event tag/segment addition.
  • Example: Create campaign with Event category tag as workflow trigger.
 3.4. Slack
  • Feature/Setting: Incoming Webhooks. Send notifications to health practice or staff channel for internal awareness.
  • Example: POST JSON payload with event details to incoming webhook URL.
 3.5. Google Calendar
  • Feature/Setting: Event Creation Webhook. Detect new class/webinar event and trigger notification workflow.
  • Example: Subscribe to calendar events; trigger action on insert event.
 3.6. Microsoft Outlook/Office 365 Calendar
  • Feature/Setting: Calendar Event Change Notification via Microsoft Graph API.
  • Example: Use /subscriptions endpoint to listen for new or updated events.
 3.7. WhatsApp Business API
  • Feature/Setting: Template Message Send. Use approved templates containing event info, triggered via API.
  • Example: POST to /v1/messages with template payload.
 3.8. Zoom
  • Feature/Setting: Webinar Registration Webhook. Send notifications upon new webinar registration or scheduling.
  • Example: Listen to webinar.registration_created event.
 3.9. Calendly
  • Feature/Setting: Event Scheduled Webhook; auto-notify registrants of scheduled class/webinar.
  • Example: Configure webhook integration for invitee.created events.
 3.10. HubSpot
  • Feature/Setting: Workflow Automation. Trigger email/SMS on event property change or new registration.
  • Example: Use Marketing Automation workflows hooked to Event custom object.
 3.11. Salesforce
  • Feature/Setting: Process Builder or Flow Builder. Detect new event record, push notification via preferred channel.
  • Example: Automation rule checks Event object; triggers outbound message.
 3.12. ActiveCampaign
  • Feature/Setting: Automated Email Sequences. Initiate sequence when tag “New Event” is applied to contacts.
  • Example: Automate based on tag with event-specific campaign.
 3.13. ZoomInfo
  • Feature/Setting: Marketing Automation Synchronization. Auto-sync contacts interested in webinars and trigger alerts.
  • Example: Use Webhook to transmit contact registration data.
 3.14. Viber Business Messages
  • Feature/Setting: Send Event Notifications via Messaging API.
  • Example: POST to /pa/send_message with event notification payload.
 3.15. Pipedrive
  • Feature/Setting: Workflow Automation. On deal/person updated to include event, launch messaging workflow.
  • Example: Trigger workflow on "event added" custom field.
 3.16. Zoho CRM
  • Feature/Setting: Workflow Rule; email/SMS notification when event is associated with contact.
  • Example: Rule triggers on "Related Event" field change, uses Email/SMS action.
 3.17. ClickSend
  • Feature/Setting: SMS, Voice Broadcast, or Email API for mass messaging event notifications.
  • Example: Create campaign via POST /v3/sms/send endpoint.
 3.18. Telegram Bot API
  • Feature/Setting: Automated push via Bot to user or group.
  • Example: POST /bot{token}/sendMessage with event details.
 3.19. Eventbrite
  • Feature/Setting: Event Platform Webhooks. Notify attendees of schedule changes.
  • Example: Listen for order.placed or event.updated, send custom message.
 3.20. Facebook Messenger Platform
  • Feature/Setting: Page-based Notifications to users opted-in for messaging.
  • Example: Send POST to /me/messages with templated notification content.
 3.21. Aircall
  • Feature/Setting: Initiate outbound voice call notifications for key events.
  • Example: Trigger calls via Aircall API /calls endpoint.

Benefits

 4.1. Increases attendance and engagement for alternative medicine events.
 4.2. Strengthens practitioner-client relationship through consistent, proactive communication.
 4.3. Reduces practitioner administrative workload by replacing manual outreach.
 4.4. Maintains compliance by using secure channels and pre-approved message templates.
 4.5. Enables multi-channel, personalized outreach to match patient preferences.
 4.6. Captures full audit trail of sent notifications and patient interaction history.
 4.7. Scalable approach accommodates single practitioners or multi-location practices with equal efficiency.