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Rebooking prompts for regular customers

Purpose

1.1. Enhance customer retention by automating rebooking prompts to regular customers after their visit, aiming to drive recurring patronage.
1.2. Offer personalized invitations to book again, based on prior dining history, preferences, and special dates (e.g., festivals, birthdays).
1.3. Streamline restaurant operations by filling reservation gaps and optimizing table turnover using predictive engagement.
1.4. Reduce manual outreach burden on staff with rule-based, automatically triggered rebooking communications.
1.5. Integrate multi-channel communications (SMS, email, WhatsApp, push notifications) for higher response rates.

Trigger Conditions

2.1. Last reservation logged and marked as completed in the POS or reservation system.
2.2. Configurable waiting period post-visit (e.g., 3, 7, 14 days) lapses.
2.3. User categorized as a regular based on visit frequency, loyalty tier, or booking value.
2.4. Absence of an existing future reservation within set timeframe.
2.5. Occurrence of event-based triggers (birthday, festival, custom campaigns).

Platform Variants


3.1. Twilio SMS
• Function: Use Programmable SMS API to send rebooking prompt to customer’s mobile.
• Setting: Configure POST to /2010-04-01/Accounts/{AccountSid}/Messages.json with custom message body.

3.2. SendGrid
• Function: Send transational/personalized email with rebooking link using Mail Send API.
• Setting: POST to /v3/mail/send with customer email, dynamic template data.

3.3. WhatsApp Business API
• Function: Dispatch templated rebooking message over WhatsApp channel.
• Setting: POST to /v1/messages with approved template ID.

3.4. Slack
• Function: Notify internal staff via chat to manually follow-up key regulars.
• Setting: Use chat.postMessage with user/channel ID of front-desk staff.

3.5. Facebook Messenger API
• Function: Send automated Messenger notification for rebooking.
• Setting: POST to /me/messages with message template.

3.6. HubSpot
• Function: Trigger workflow email or SMS from CRM record updates.
• Setting: Workflow automation on “last visit” property change.

3.7. Salesforce
• Function: Use Process Builder/Flow to auto-email or alert on regular customer flag.
• Setting: Automation triggered by custom object “Reservation” status.

3.8. Mailchimp
• Function: Personalized email with offer code for rebooking.
• Setting: Journeys feature; trigger on tag update via API.

3.9. Google Calendar
• Function: Add suggested reservation as calendar invite.
• Setting: Create Events endpoint, send invite to customer’s email.

3.10. Apple Push Notification Service (APNs)
• Function: Send rebooking reminder as push notification on iOS app.
• Setting: Use device token and APNs payload with reservation data.

3.11. Firebase Cloud Messaging (FCM)
• Function: Push notification on Android app with quick rebooking link.
• Setting: Target user token, reservation deep link.

3.12. Zoho CRM
• Function: Auto task creation for account manager to contact regular.
• Setting: Zoho Workflow Rule on “Customer Category” and “Last Visit”.

3.13. Zendesk
• Function: Create automated support ticket for personalized follow-up.
• Setting: Trigger on customer segment; assign to reservation team.

3.14. Intercom
• Function: In-app message nudging mobile/web users to book again.
• Setting: Message trigger based on “last activity” and tags.

3.15. Pipedrive
• Function: Scheduler automation to pipeline for routine follow-up calls.
• Setting: Activity trigger by “Last Reservation Date” field.

3.16. ActiveCampaign
• Function: Conditional workflows for rebooking campaign email/SMS.
• Setting: Automation; trigger on customer tag and last visit field.

3.17. Microsoft Teams
• Function: Team notification for front-desk to act on VIP regulars.
• Setting: Incoming webhook with reservation summary.

3.18. Airship (Urban Airship)
• Function: Custom mobile app notification nudges for returning customers.
• Setting: Audience segmentation and message automation.

3.19. MoEngage
• Function: Multi-channel messaging workflow (SMS, push, email) for rebooking.
• Setting: Smart Trigger campaign with user attributes filter.

3.20. Telegram Bot API
• Function: Automated direct message using Bot to user profile.
• Setting: sendMessage endpoint, reservation reminder template.

3.21. Klaviyo
• Function: Dynamic email or SMS flow promoting rebooking.
• Setting: Flow setup triggered by event “Reservation Completed”.

3.22. Shopify Flow (for connected restaurant commerce)
• Function: Automated order follow-up message and calendar link.
• Setting: Trigger on “Order Completed” and customer tag.

3.23. Monday.com
• Function: Auto-create task for campaign follow-up in restaurant ops board.
• Setting: Integration automation on new regular detected.

3.24. Notion API
• Function: Log and flag regular customers for staff follow-up.
• Setting: API add page/update database with visit event.

Benefits

4.1. Maximizes occupancy rates with automated, timely rebooking offers.
4.2. Increases customer lifetime value by prompting repeat visits.
4.3. Reduces manual workload for staff and eliminates human error.
4.4. Personalizes guest communication, improving customer experience.
4.5. Utilizes preferred contact channels for higher response and conversion.
4.6. Integrates with business systems to synchronize data and insights.

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