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Automated order confirmation emails/SMS

Purpose

1. Ensure customers receive immediate, accurate order confirmation via email or SMS after purchase.

2. Reduce manual errors and improve customer experience and trust.

3. Provide order summary, tracking, and store information efficiently.

4. Comply with industry communication regulations, securing sensitive customer data.


Trigger Conditions

1. Customer completes a transaction at online or POS checkout.

2. Order status is set to “Paid” or “Confirmed” in sales system.

3. New order entry received via API, webhook, or third-party integration.


Platform Variants

1. Twilio

 • API: Programmable Messaging (SMS) – Configure 'Send Message' with recipient number and order data payload.

2. SendGrid

 • API: Mail Send – Map email recipient, confirmation template, and payload variables.

3. Mailgun

 • API: Messages – Set domain, recipient, dynamic template and order summary tokens.

4. Amazon SES

 • Function: SendEmail – Use identity-verified sender, HTML order content, and customer address mapping.

5. Mandrill

 • API: Messages/send-template – Select confirmation template and merge fields for order data.

6. Plivo

 • API: Send SMS – Use ‘src’, ‘dst’, and order message fields from POS webhook.

7. Nexmo/Vonage

 • API: SMS – Link to store system API events and inject order ID/customer phone dynamically.

8. ClickSend

 • API: SMS Send – Configure API key, recipient, and order details HTML/text payload.

9. MessageBird

 • Feature: SMS API – Assign ‘originator’, ‘recipients’, and advanced message variables.

10. Postmark

 • API: Email – Set email template, dynamic data binding with order JSON payload.

11. SMTP2GO

 • Feature: Send email endpoint – Map order confirmation content and recipient fields.

12. ActiveCampaign

 • API: Create/Send Email – Trigger after order status update, bind fields to e-commerce data.

13. Zoho Mail

 • Feature: Mail Send API – Assign template with order values and customer details.

14. Mailjet

 • API: Send – Compose confirmation message with variables, connect event trigger.

15. Shopify Email

 • Event Action: Order confirmation workflow, API trigger to send to customer.

16. Klaviyo

 • API: Send Email – Use event-driven flow and preset order confirmation design.

17. HubSpot

 • Feature: Transactional Email API – Template mapping, triggered by checkout webhooks.

18. Pabbly Connect

 • Integration: Email/SMS module, set up trigger from CRM/POS and mapping fields.

19. SMSGlobal

 • API: Send SMS – Use HTTP API endpoint with recipient and custom message payload.

20. Moosend

 • Feature: Transactional Email Trigger – Bind store sales data to confirmation design.

21. Brevo (Sendinblue)

 • API: SMTP/API – Confirmations sent via event-based template using dynamic fields.

22. ElasticEmail

 • Feature: Send API – Inject order data into a transaction email layout.

23. RapidPro

 • API: Start Flow – Create IVR/SMS/email flow triggered by checkout event.

24. Jangl

 • API: SMS notification endpoint – Order and recipient mapping on sale.

Benefits

1. Increases speed and consistency of customer communication.

2. Lowers manual workload and operational costs.

3. Boosts order accuracy and transparency for purchasers.

4. Scales efficiently for high-volume transaction environments.

5. Enables tailored messaging and compliance with adult retail best practices.

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