Purpose
1.1 Automate the aggregation, analysis, and reporting of all visitor feedback from multiple channels in real-time for show home displays.
1.2 Automatically collect quantitative ratings, qualitative comments, and sentiment data to enable instant actionable insights for corporate retail home centre teams.
1.3 Streamline follow-up workflows and automate escalation for negative experiences, optimizing the customer journey with automating triggers to different teams.
1.4 Aggregate feedback across web forms, in-person kiosks, email, SMS, and social, ensuring no interaction is missed and creating an automated, centralized feedback dashboard.
Trigger Conditions
2.1 Submission of digital or physical visitor feedback forms.
2.2 Arrival of new feedback via email, SMS, social media, or embedded tablet kiosks.
2.3 Scheduled intervals for daily, weekly, or monthly automated aggregation runs.
2.4 Automated detection of low sentiment scores or specific complaint keywords.
Platform Variants
3.1 Twilio SMS
• SMS Webhook receives feedback, triggers automator for data extraction and auto-forwarding.
3.2 SendGrid
• Inbound Parse Webhook automates email feedback collection, parse content, routes to feedback automator.
3.3 Google Forms
• Responses submitted trigger automation via Apps Script to aggregate data to Google Sheets and notify management.
3.4 Typeform
• Webhooks or API automates fetching responses into feedback analysis pipelines, auto-categorizes topics.
3.5 SurveyMonkey
• Automated API integration fetches feedback, parses and posts scores for real-time dashboard updating.
3.6 HubSpot Forms
• Form submission automation sends entry to CRM and sentiment analysis API for immediate follow-up action.
3.7 Zendesk
• Ticket Automations route feedback tickets, assign priorities, and escalate based on sentiment automatically.
3.8 Facebook Graph API
• Webhooks automate retrieval of Facebook comments or ratings; parsed for feedback themes and scored.
3.9 Salesforce
• Apex Triggers automate logging of feedback into cases/opportunities, initiate automated analysis in Einstein.
3.10 Zapier
• Automates fetching multichannel feedback, connects and routes into Google Sheets, Slack, or email.
3.11 Power Automate
• Flows automate the retrieval and aggregation of data from Microsoft Forms, SharePoint, and Teams.
3.12 Slack
• Webhooks/Events API automate real-time posting of new feedback into dedicated channels with keyword alerts.
3.13 Mailchimp
• Automate feedback survey dispatch and auto-aggregation of responses via Mailchimp API or webhooks.
3.14 Google Cloud Natural Language API
• Automates analysis of aggregated feedback for sentiment, entities, and automated trend reports.
3.15 Microsoft Azure Text Analytics
• Feedback strings auto-sent via API, automating extraction of key phrases and sentiment scoring.
3.16 Tableau
• Scheduled Extract Refresh automates pulling and visualizing new feedback data for corporate dashboards.
3.17 Airtable
• API automates addition of new feedback records and triggers automations for scoring and notifications.
3.18 Notion
• Feedback aggregated via API, Notion database automates sorting by sentiment and urgency.
3.19 Pipedrive
• Automates organizing feedback as activities; triggers follow-up sequences based on ratings.
3.20 Monday.com
• Automated item creation and workflow automations for feedback tracking, escalations, and resolutions.
3.21 Intercom
• Conversation automation for incoming messages tagged as feedback, integrates with analytics and triggers successor automators.
3.22 Freshdesk
• Feedback ticket submission triggers automations for tagging, prioritizing, and analytics assignment.
3.23 Qualtrics
• Survey Response API automates export of data, triggers further analyzers and notification automations.
3.24 Google Data Studio
• Automated data pipelines visualize trends with auto-refresh for new feedback collected from sources above.
Benefits
4.1 Automated feedback loops increase response speed and consistency across all channels.
4.2 Automation reduces manual aggregation errors and ensures no feedback is missed.
4.3 Automated analysis gives instant, actionable insights for targeted corrective actions.
4.4 Automating escalations ensures critical issues are handled promptly, improving visitor satisfaction.
4.5 Automator-driven reporting supports data-driven decision-making and faster operational improvements.
4.6 The end-to-end feedback automation process creates a scalable, efficient, and enterprise-grade solution for retail show home environments.
Show Homes Automations