Student Enrollment & OnboardingPurpose
1.2. Deliver timely reminders via preferred communication channels (email or SMS) based on student preference and course schedule.
1.3. Reiterate course details, location, materials needed, and offer contact support for queries or rescheduling.
Trigger Conditions
2.2. Predefined intervals before course start (e.g., 48h, 24h, 2h) reached.
2.3. Student contact information (email/SMS) is available and communication preferences are recorded.
Platform Variants
3.1. Twilio – SMS API
• Feature/Setting: Use Programmable SMS API to send custom pre-course reminders; configure SMS body, recipient number, and schedule via webhooks.
3.2. SendGrid – Email Send API
• Feature/Setting: SMTP/API integration for transactional emails; template with dynamic fields for course and student info.
3.3. Mailgun – Messages API
• Feature/Setting: Use /messages endpoint for batch email reminders; set HTML/text templates, schedule sends using API params.
3.4. Amazon SES – SendEmail API
• Feature/Setting: Use SendEmail for templated course notifications; configure sender, recipient, and template data.
3.5. AWS SNS – Publish SMS
• Feature/Setting: Publish SMS message to student’s phone number via AWS SNS Publish action, supporting scheduling via CRON on Lambda.
3.6. Microsoft Outlook – Graph API
• Feature/Setting: /sendMail endpoint to dispatch calendar invites or reminders; use dynamic email content and course details.
3.7. Google Calendar – API Notifications
• Feature/Setting: Insert event reminders via /events resource and schedule email/SMS notification methods.
3.8. Slack – chat.postMessage
• Feature/Setting: Schedule DM to participants if using Slack for communication, configuring message text and channel/user ID.
3.9. ActiveCampaign – Automations
• Feature/Setting: Set up drip email sequence in Automations; triggers via tag or custom field (course start date).
3.10. HubSpot – Workflows
• Feature/Setting: Workflow-based email/SMS with branches for different timings; dynamic tokens for personalization.
3.11. Klaviyo – Flows
• Feature/Setting: Automated Flow triggered by event property (course enrollment); email/SMS branches for reminders.
3.12. Salesforce Marketing Cloud – Journey Builder
• Feature/Setting: Automated Journey using entry event (enrollment); send email/SMS nodes scheduled relative to start date.
3.13. Zoho CRM – Workflow Rules
• Feature/Setting: Trigger email/SMS alert on course enrollment and schedule based on course date custom field.
3.14. Pipedrive – Workflow Automation
• Feature/Setting: Set automation for sending reminders via integrated email or SMS providers when enrollment stage is reached.
3.15. MessageBird – SMS API
• Feature/Setting: Configure programmable SMS API to push reminders, supporting batch and personalized message content.
3.16. Plivo – SMS API
• Feature/Setting: Send scheduled SMS using message endpoint; configure via HTTP request with student and course data.
3.17. OneSignal – Email/SMS Push
• Feature/Setting: Automate scheduled push or email notifications to lists with dynamic content for each recipient.
3.18. Brevo (ex-Sendinblue) – Transactional API
• Feature/Setting: Email/SMS API to trigger reminders using template_id and dynamic attributes.
3.19. WhatsApp Business API
• Feature/Setting: Send course reminder as a templated message; configure recipient, template, and scheduling.
3.20. ClickSend – SMS/Email API
• Feature/Setting: Send scheduled or immediate SMS/email; programmable via API with event-driven triggers.
3.21. Intercom – Series/Outbound Messaging
• Feature/Setting: Automate scheduled email/SMS outreach as part of onboarding Series after course enrollment event.
3.22. Moosend – Workflow Automation
• Feature/Setting: Create automation triggering email, SMS, or push based on enrollment date and course calendar.
Benefits
4.2. Optimizes attendance rates and minimizes last-minute cancellations.
4.3. Strengthens student communication and satisfaction.
4.4. Supports multi-channel reach, adapting to student preferences.
4.5. Allows real-time adjustment based on enrollment changes.
4.6. Provides analytics for reminder effectiveness and engagement rates.