Purpose
1.2. Eliminate manual entry, ensure every customer issue is tracked, categorized, and routed to the right support agents or departments.
1.3. Enable uniform data capture for further analytics on support trends and agent performance.
1.4. Accelerate response times and enforce SLAs for all customer support channels including omnichannel coverage.
Trigger Conditions
2.2. Inbound call received or voicemail left on a prescribed customer support line.
2.3. New chat session initiated via website widget, Facebook Messenger, WhatsApp, or other supported chat channels.
2.4. Predefined keywords or phrases indicating a support request is present (ex: “broken appliance”, “request service”).
Platform Variants
3.1. Gmail
• API: Gmail API — watch for new messages, filter by label or subject, extract sender and content.
3.2. Microsoft Outlook / Office 365
• API: Outlook REST API — configure webhook for new emails in service folders, parse subject and attachments.
3.3. Twilio (Voice/SMS)
• Function: Twilio Studio Flow or Programmable Voice webhook — trigger on incoming call or SMS and capture details (caller, transcript).
3.4. Zendesk
• API: Email channel configuration, Zendesk Inbound API (tickets.create) — setup forwarding from support channels for ticket auto-generation.
3.5. Freshdesk
• API: Ticket Creation Endpoint — monitor mailbox or phone/chat integration, push new tickets via /api/v2/tickets.
3.6. Intercom
• API: Conversations endpoint — listen for new inbound chats or mail, auto-create/support ticket in conversation context.
3.7. Salesforce Service Cloud
• API: Email-to-Case, Web-to-Case, or Omni-Channel Routing — auto-create cases from multiple input streams.
3.8. ServiceNow
• API: Inbound Actions (email or REST) — define triggers for incident table on inbound communications.
3.9. Zoho Desk
• API: Mail/Telephony/Chat Integration or /tickets endpoint — use custom rules for input channel mapping.
3.10. HubSpot Service Hub
• API: Conversations Inbox — auto-routing of new messages to ticket pipeline.
3.11. Jira Service Management
• Feature: Email request type — parse and convert inbound emails/calls to issues with proper workflow.
3.12. Genesys Cloud CX
• API: Webhooks/Integrations — ingest calls, emails, or messages and launch ticket workflows.
3.13. Aircall
• API: Webhooks — trigger ticket creation on new voicemails/calls via call event webhooks.
3.14. Slack
• API: Events API — listen for channel/direct messages with specific triggers, auto-create associated tickets.
3.15. WhatsApp Business API
• Endpoint: Webhook for new message received, pass message data to create tickets.
3.16. Teams (Microsoft)
• API: Microsoft Graph messages — hook on channel or direct message and trigger support intake workflow.
3.17. LiveChat
• API: Webhooks — listen for new chat events, automatically log as support request/new ticket.
3.18. Facebook Messenger API
• API: Messenger webhook for received message, parse and auto-generate support record.
3.19. Telegram Bot API
• API: onMessage event — process inbound message, extract customer info and request to open ticket.
3.20. SendGrid
• Inbound Parse Webhook — endpoint for capturing inbound emails to generate tickets.
Benefits
4.2. Reduces human error and improves data quality for support analytics.
4.3. Accelerates customer response and resolution time while lowering manual workload.
4.4. Enables full audit trail and better compliance with customer service standards.
4.5. Provides scalable foundation for ticket escalation, prioritization, and follow-ups.