Customer behavior and satisfaction analytics

Purpose

1.1. Capture, consolidate, and analyze customer behavior and satisfaction data for floor refinishing service businesses via automated data pipelines.
1.2. Automate collection of customer reviews, post-service feedback, and behavior patterns from multiple sources.
1.3. Enable automated generation of actionable business analytics for continuous service improvement.
1.4. Integrate automation for reporting trends, satisfaction metrics, and recommendation systems to guide operational decisions.
1.5. Establish automated alerts for satisfaction dips, process bottlenecks, and experience anomalies in real-time.
1.6. Automate exporting of analytics to dashboards, internal systems, or business intelligence tools.
1.7. Support regulatory and internal compliance by auto-recording feedback and behavior logs.

Trigger Conditions

2.1. Customer completes a floor refinishing appointment.
2.2. Post-service review request email or SMS is sent/received.
2.3. New review or rating posted on third-party platform.
2.4. Threshold satisfaction score breached (below/above defined value).
2.5. Scheduled reporting window (e.g., daily, weekly, monthly automation cycle).
2.6. Customer behavioral event detected (e.g., repeat booking, referral, complaint).

Platform Variants

3.1. Google Sheets
- Feature/Setting: Sheets API, automate import of feedback and ratings, sample: Configure `spreadsheets.values.append` for new survey results.

3.2. Salesforce
- Feature/Setting: REST API, automate push of customer case feedback, sample: Configure `POST /services/data/vXX.0/sobjects/Case`.

3.3. HubSpot
- Feature/Setting: Engagements API, automate logging of review data, sample: POST to `/engagements/v1/engagements`.

3.4. Zendesk
- Feature/Setting: Ticket API, automate satisfaction data collection, sample: GET `/api/v2/satisfaction_ratings`.

3.5. Intercom
- Feature/Setting: Conversations API, automate extraction of chat feedback for analytics, sample: GET `/conversations`.

3.6. SurveyMonkey
- Feature/Setting: Survey Responses API, automate retrieval of feedback, sample: GET `/v3/surveys/{id}/responses/bulk`.

3.7. Google Forms
- Feature/Setting: Forms API, automate result pulls, sample: GET `/v1/forms/{formId}/responses`.

3.8. Typeform
- Feature/Setting: Responses API, automate fetching new satisfaction survey data, sample: GET `/forms/{form_id}/responses`.

3.9. Microsoft Power BI
- Feature/Setting: REST API, automate posting analytics dataset, sample: POST `/datasets/{datasetId}/rows`.

3.10. Tableau
- Feature/Setting: REST API, automate update of dashboards with new analytics, sample: POST `/api/{api-version}/sites/{site-id}/views/{view-id}/data`.

3.11. Zoho CRM
- Feature/Setting: API, automate update of customer satisfaction fields, sample: PUT `/crm/v2/Contacts/{contact_id}`.

3.12. Mailchimp
- Feature/Setting: Automate triggering feedback emails, sample: POST `/3.0/campaigns`.

3.13. Twilio SMS
- Feature/Setting: Programmable SMS, automate survey requests post-service, sample: POST `/2010-04-01/Accounts/{AccountSid}/Messages.json`.

3.14. Slack
- Feature/Setting: Incoming Webhooks, automate posting analytics summaries to management, sample: POST to webhook URL.

3.15. Power Automate
- Feature/Setting: Automate scheduled data aggregation jobs, sample: Configure flow with "When an HTTP request is received".

3.16. Zapier
- Feature/Setting: Automate “New Feedback Entry” triggers to analytic sheets, sample: Connect “New Google Forms Entry” to Google Sheets.

3.17. Facebook Graph API
- Feature/Setting: Reviews endpoint, automate extraction of FB ratings, sample: GET `/page-id/ratings`.

3.18. Google My Business API
- Feature/Setting: Reviews API, automate review and rating capture, sample: GET `/locations/{locationId}/reviews`.

3.19. QuickBooks
- Feature/Setting: Automatedly correlate payment/completion data with satisfaction, sample: GET `/v3/company/{companyId}/invoice`.

3.20. Amazon SES
- Feature/Setting: Automate sending of follow-up survey emails, sample: SendRawEmail API.

3.21. Airtable
- Feature/Setting: Automate syncing forms and analytics data, sample: PATCH `/v0/{baseId}/{tableName}`.

3.22. Monday.com
- Feature/Setting: Automate updates for workflow analytics, sample: POST `/v2` (GraphQL API query for board updates).

Benefits

4.1. Businesses automatedly gain deep customer insight and satisfaction analytics without manual labor.
4.2. Automation ensures real-time feedback loops optimizing quality of the floor refinishing service.
4.3. Automating repetitive data operations reduces staff workload and error rates.
4.4. Automated analytics improve service delivery through data-driven, actionable intelligence.
4.5. Automated alerts and reporting ensure timely intervention on negative trends.