Purpose
1.2. Enable automated guest engagement pre-arrival, during stay, and post-checkout for seamless experiential enhancement.
1.3. Automate guest query resolution about nearby amenities, events, and logistics without manual staff intervention.
1.4. Automated aggregation and filtering of latest local offerings, leveraging AI-driven content and real-time data APIs for relevant, up-to-date info.
1.5. Drive guest satisfaction and loyalty through automated, customized hospitality outreach at scale.
Trigger Conditions
2.2. Automate triggers upon guest check-in (physical or digital) or specific in-stay milestones (e.g., birthday).
2.3. SMS, WhatsApp, email or app-based requests for local recommendations activate automation workflows.
2.4. Automate based on geolocation, time-of-day, or recognized patterns in guest profiles/preferences.
Platform Variants
• Feature/Setting: Automate SMS/WhatsApp outreach using Twilio Programmable Messaging API; send curated local tips when triggered.
• Sample: Configure with automated scheduling and trigger on PMS new reservation event.
3.2. SendGrid
• Feature/Setting: Automated email templates with dynamic content blocks for personalized recommendations; use SendGrid Marketing Campaigns API.
• Sample: Set automator trigger on check-in event with guest profile merge tags.
3.3. HubSpot
• Feature/Setting: Automate workflow with HubSpot Workflows API to email or message guests based on CRM activity; use personalization tokens for recommendations.
• Sample: Connect PMS data to HubSpot via integration and set event-driven automation.
3.4. SalesForce Marketing Cloud
• Feature/Setting: Automate guest journeys using Journey Builder + API event triggers; send multi-channel recommendations.
• Sample: Automate with guest check-in API trigger and dynamic AMPscript content.
3.5. Zendesk
• Feature/Setting: Automated ticket creation or proactive messaging using Zendesk Sunshine Conversations API to handle guest recommendation queries.
• Sample: Automate flows initiated by custom triggers in the hotel CRM.
3.6. WhatsApp Business API
• Feature/Setting: Automated WhatsApp notifications; use templated message API for instant dining or attraction suggestions.
• Sample: Automate sending based on PMS event webhooks.
3.7. Facebook Messenger Platform
• Feature/Setting: Automate recommendation chatbot flows using Send API; deliver restaurant and attraction options via automatedly triggered chat sequences.
• Sample: Connect to hotel CRM for profile-based automation.
3.8. Google Dialogflow
• Feature/Setting: Automate conversational flows; recommend local spots upon keyword detection in guest queries.
• Sample: Integrate with PMS for contextual, automated suggestions.
3.9. Slack
• Feature/Setting: Automate guest communication for business travelers via Slack apps/bots; push tailored recommendations using Events API.
• Sample: Automate on, e.g., VIP arrivals in corporate guest workspace.
3.10. Microsoft Teams
• Feature/Setting: Automate adaptive cards/message delivery of local guides via Graph API to business guest accounts.
• Sample: Automate sending on meeting room reservations with recommendation snippets.
3.11. Intercom
• Feature/Setting: Trigger automated chat recommendations using Intercom Custom Bots; surface suggestions during guest dialogue.
• Sample: Automator setup with keyword or action-based rules.
3.12. Mailchimp
• Feature/Setting: Automate recommendation drip campaigns using Mailchimp Journeys/Automations API.
• Sample: Automate campaign launch post-booking with dynamic maps or links.
3.13. ActiveCampaign
• Feature/Setting: Automated messaging/segmentation if guest prefers specific cuisines or activities, triggered by booking tag; leverage Automations API.
• Sample: Automate sequence tied to guest interest fields.
3.14. Zoho CRM
• Feature/Setting: Automate follow-up or in-stay notifications using Blueprints/Workflows with local partners’ offer integration.
• Sample: Automator trigger when guest reaches property.
3.15. Typeform
• Feature/Setting: Automate recommendations via embedded quizzes/surveys, using webhooks to initiate follow-up flows.
• Sample: Guest fills preference survey, triggers tailored automated response.
3.16. Google Maps Platform
• Feature/Setting: Integrate Places API to automate fetching of latest high-rated spots; visualize on dynamic recommendation cards.
• Sample: Configure API calls based on guest location and automated filters.
3.17. OpenTable API
• Feature/Setting: Automated reservation suggestions and instant booking for dining via integration; triggered on guest request/interest signal.
• Sample: Automate with profile-based cuisine matching.
3.18. Uber API
• Feature/Setting: Automate ride suggestion/booking links; calculate and share real-time ETAs to nearby attractions in automated messages.
• Sample: Integration triggered by location or event.
3.19. Yelp Fusion API
• Feature/Setting: Automate recommendations of trending eateries/attractions using real-time review data; fetch dynamic top picks in daily automated flows.
• Sample: Use guest profile (food/interest tags) as API search input.
3.20. TripAdvisor API
• Feature/Setting: Automated reviews, ratings, and event listings based on guest segment/interests; trigger notifications through messaging platforms.
• Sample: Automate top-rated selection in guest’s language and push daily.
Benefits
4.2. Automated, personalized experience boosts guest satisfaction and direct bookings.
4.3. Automator-driven upsell opportunities for local partners and hotel facilities.
4.4. Automated guest profiling enables targeted recommendations and loyalty marketing.
4.5. Automation guarantees 24/7 access to instant, relevant information for guests.
4.6. Automating omni-channel delivery increases reach across SMS, email, and messaging apps.
4.7. Scalable automation reduces manual labor and operational costs in hospitality guest services.