Scheduling and sending promotional campaign emails/SMS

Purpose

1.1. Automate scheduling and dispatching of time-sensitive promotional campaign emails and SMS to new and returning customers, automating personalized outreach and maximizing conversions.
1.2. Facilitate recurring or one-off campaign launches for new Hua Gong collection arrivals, festive discounts, loyalty offers, abandoned cart reminders, and event-driven announcements.
1.3. Enable automators to orchestrate targeted, segment-based delivery for seasonal and birthday promotions, inventory clearance, customer re-activation, and holiday marketing in the Gifts & Crafts industry, automating the complete promotional workflow.

Trigger Conditions

2.1. Scheduled date/time for campaign launch, automating promotional bursts at optimal engagement windows.
2.2. Customer actions, e.g., new signup, last purchase anniversary, cart abandonment, or browsing Hua Gong sections.
2.3. Low inventory levels or peak seasonal periods, automating alert-based campaign execution.
2.4. Response to external events such as regional festivals or store events requiring automated outreach.

Platform Variants

3.1. Twilio SMS
• Feature/Setting: API v2 - Messages endpoint; automate sending of bulk or transactional SMS.
• Sample: Configure POST to /2010-04-01/Accounts/{AccountSid}/Messages.json for automated SMS dispatch.
3.2. SendGrid
• Feature/Setting: Mail Send API; automates bulk and transactional email marketing for Hua Gong promotions.
• Sample: Use POST /v3/mail/send with dynamic template data for segment-based campaigns.
3.3. Mailchimp
• Feature/Setting: Campaigns API; automator schedules or triggers automatable, recurring promo blasts.
• Sample: POST /campaigns to automate sequence launch, set audience segment and schedule.
3.4. ActiveCampaign
• Feature/Setting: Automations API; automates personalized email flows and SMS for segmented offers.
• Sample: POST /api/3/automations to trigger message on customer events or time.
3.5. Klaviyo
• Feature/Setting: Flows and Campaigns; automates email/SMS journey triggered by shop activity.
• Sample: Use Flows Builder and API POST /api/v1/campaigns for scheduled campaigns.
3.6. Brevo (Sendinblue)
• Feature/Setting: Email & SMS Campaign API; automates marketing message delivery and AI send-time optimization.
• Sample: POST /v3/smtp/email for emails, /v3/transactionalSMS/sms for SMS.
3.7. HubSpot
• Feature/Setting: Marketing Email API; automator automates personalized email series to CRM contacts.
• Sample: POST /marketing/v3/emails/send.
3.8. Salesforce Marketing Cloud
• Feature/Setting: Email Studio & Journey Builder; automate multi-channel Hua Gong promotions.
• Sample: Use Marketing Cloud REST API POST /messaging/v1/email.
3.9. MoEngage
• Feature/Setting: Campaign API; automates push, email, and SMS to segmented retail audiences.
• Sample: POST /v1/campaigns/create for campaign automation.
3.10. Omnisend
• Feature/Setting: Campaigns & Workflow API; automating SMS/email series for abandoned cart or loyalty drives.
• Sample: POST /v1/campaigns and /v1/automation/workflows.
3.11. Constant Contact
• Feature/Setting: Campaigns API; automates Hua Gong campaign emails to segmented contact lists.
• Sample: POST /v2/emailmarketing/campaigns.
3.12. AWeber
• Feature/Setting: Broadcast Campaigns; automatable email blast for new product launches.
• Sample: POST /accounts/{account_id}/campaigns.
3.13. SMSBump (Yotpo)
• Feature/Setting: REST API; automates timely SMS marketing messages for retail events.
• Sample: POST /messages/send.
3.14. Mailjet
• Feature/Setting: Send API; automate personalized and batch promo email dispatch.
• Sample: POST /v3.1/send.
3.15. GetResponse
• Feature/Setting: Automation workflows; trigger automatons on purchase or holiday dates.
• Sample: POST /v3/campaigns.
3.16. Campaign Monitor
• Feature/Setting: Transactional and campaign endpoints; automates regular outreach.
• Sample: POST /campaigns.
3.17. Elastic Email
• Feature/Setting: Email API; automate time-based or workflow-triggered campaigns.
• Sample: POST /v2/email/send.
3.18. Benchmark Email
• Feature/Setting: Automation Pro; automator launches messages based on customer events.
• Sample: POST /v1/email.
3.19. Viber Business Messages
• Feature/Setting: Messaging API; automates festival offers and flash sale notifications via SMS or chat.
• Sample: POST /pa/send_message.
3.20. Infobip
• Feature/Setting: SMS and Email API; automates omni-channel campaign messaging.
• Sample: POST /sms/1/text/single and POST /email/2/send.
3.21. Zoho Campaigns
• Feature/Setting: API Campaign Creation; automates email push for custom automator triggers.
• Sample: POST /campaigns.
3.22. MessageBird
• Feature/Setting: SMS API; automates scheduling of promotional texts for gift launches.
• Sample: POST /messages.

Benefits

4.1. Automated scheduling and personalized delivery increases conversions and customer engagement for Hua Gong shop.
4.2. Automating recurring, behavior-triggered campaigns streamlines staff workload, enabling scalable, consistent customer touchpoints.
4.3. Automation of segmentation and analytics offers deep insights, maximizing ROI through data-driven decisioning.
4.4. Minimizes manual errors and ensures timeliness with fully automated campaign orchestration.
4.5. Accelerates market responsiveness by triggering automatable promotions on real-time retail signals.