Broadcast urgent announcements via SMS/email

Purpose

1. Automate urgent announcements delivery to club members, staff, or supporters via SMS and email during schedule changes, venue emergencies, last-minute cancellations, or policy updates.

2. Automatedly ensure messages reach participants instantly, even after hours or during events, improving safety, compliance, and engagement.

3. Automate multi-channel alerts so no stakeholder misses critical ice hockey club info due to unmonitored channels or manual delays.

Trigger Conditions

1. Schedule update in event management system.

2. Emergency flag triggered by ice rink management platform.

3. Manual urgent message trigger by club admin via dashboard.

4. Real-time incident feed update (e.g., injuries, cancellations, weather).

5. Automated escalation from member portal (e.g., mass login failures, security alerts).

Platform Variants

1. Twilio SMS

• Feature: Programmable Messaging API
• Setting: Configure automated SMS via /Messages endpoint, set to club member numbers list.

2. SendGrid

• Feature: Mail Send API
• Setting: Configure automated email delivery with dynamic_data and substitutions enabled for personalization.

3. Mailgun

• Feature: Messages API
• Setting: Automate POST to /messages with urgent subject and high-priority headers.

4. AWS SNS

• Feature: SMS & Email Notifications
• Setting: Automate message publish to SMS topic and email subscriptions grouped by team.

5. Slack

• Feature: Incoming Webhooks
• Setting: Automated POST to channels with @here mention for internal staff alerts.

6. Microsoft Teams

• Feature: Teams Message API via Microsoft Graph
• Setting: Automate message post to specified Teams channels.

7. WhatsApp (via Twilio)

• Feature: Programmable Messaging API
• Setting: Automate WhatsApp messages to emergency communication group.

8. Discord

• Feature: Webhook
• Setting: Automatedly send urgent announcements to club Discord channels.

9. Pushover

• Feature: Message API
• Setting: Automate push notifications to staff/member registered devices.

10. Firebase Cloud Messaging

• Feature: Notifications API
• Setting: Configure automated multi-platform push for club mobile apps.

11. ClickSend

• Feature: SMS API
• Setting: Automate urgent outbound SMS to contacts uploaded automatically from roster.

12. Postmark

• Feature: Email API
• Setting: Prioritize and automate urgent broadcasts with Templates section enabled.

13. Mailjet

• Feature: Send API
• Setting: Trigger automated messages to groups using contact lists.

14. MessageBird

• Feature: Conversations API
• Setting: Automate SMS and WhatsApp delivery with message-type “urgent_announcement”.

15. Plivo

• Feature: Message API
• Setting: Automate bulk urgent SMS using dedicated sender ID.

16. HubSpot

• Feature: Marketing Email API
• Setting: Automate transactional urgent broadcast to segmented lists.

17. Constant Contact

• Feature: Email Campaign API
• Setting: Automate campaign trigger for emergency club updates.

18. ActiveCampaign

• Feature: Email Automation
• Setting: Automate workflow trigger with immediate send to contacts marked “urgent.”

19. Zoho Mail

• Feature: Email API
• Setting: Automate urgent group emails with event-driven triggers from CRM or booking module.

20. Google Workspace (Gmail API)

• Feature: Send endpoint
• Setting: Automator config for sending email from club account to all athletes, parents & staff.

Benefits

1. Automated dissemination reduces risk of missed or delayed information.

2. Automation saves manual admin time, crucial during emergencies.

3. Automatedly ensures regulatory communication compliance (e.g., informing parents).

4. Multi-channel automated alerts increase outreach scope to all club participants and staff.

5. Automating critical news bridges engagement gaps and boosts member trust.