Loyalty program progress reminders

Purpose

1. Automate sending loyalty program progress reminders to Japanese curry restaurant customers to drive repeat visits, reinforce brand engagement, and increase customer retention.

2. Automates workflow by monitoring customer points, purchase frequency, and milestone achievements.

3. Automation delivers timely, personalized nudges, reminders, and reward announcements based on user patterns.

4. Enhances marketing effectiveness by automating relevant, non-intrusive communication at key journey points.

Trigger Conditions

1. Automates when a user reaches a set points milestone or reward tier.

2. Automatedly triggers if no loyalty activity for a defined interval (e.g., 14 days inactivity).

3. Automation upon upcoming reward expiration or user's birthday/anniversary.

4. Automates after specific event completions, e.g., purchase of a new menu item, feedback submission.

Platform Variants

1. Twilio SMS

• Feature/Setting: Use Programmable Messaging API; automate sending SMS based on webhook from loyalty system.
  
• Sample: Configure Twilio Flow to trigger SMS with user's points status and next reward details.
  

2. SendGrid

• Feature/Setting: Use Marketing Campaigns API for automated, schedule-based templated emails.
  
• Sample: Trigger an email campaign when a user hits 90% of a points milestone.
  

3. Mailchimp

• Feature/Setting: Customer Journeys automation for loyalty campaign emails.
  
• Sample: If tagged as "infrequent visitor," automate reminder flow.
  

4. Slack

• Feature/Setting: Incoming Webhooks to automate internal team alerts about high-value loyalty members.
  
• Sample: Notify staff when VIP customer’s reward is due.
  

5. Salesforce Marketing Cloud

• Feature/Setting: Journey Builder for multi-channel automated reminders.
  
• Sample: Trigger emails and push notifications through REST API for reward reminders.
  

6. Facebook Messenger (Meta API)

• Feature/Setting: Automate direct reminders via Messenger using Messenger Send API.
  
• Sample: Scheduled loyalty nudge in Messenger thread.
  

7. WhatsApp Business Platform

• Feature/Setting: Automate templated messages using Cloud API.
  
• Sample: Automatedly inform user about upcoming reward unlock.
  

8. HubSpot

• Feature/Setting: Workflow automation on contact properties; trigger reminders on points property change.
  
• Sample: Send personalized loyalty email when "Points Balance" crosses threshold.
  

9. Klaviyo

• Feature/Setting: Flow triggers based on custom event (e.g., "loyalty_points_updated").
  
• Sample: Automate multi-step email/SMS reminder cascades.
  

10. ActiveCampaign

• Feature/Setting: Automated email/sms using deal stage triggers from loyalty program integration.
  
• Sample: Automated email when a customer’s loyalty stage changes.
  

11. Zendesk

• Feature/Setting: Automate support ticket creation or notification when a customer fails to claim reward.
  
• Sample: Automated alert to customer service for follow-up.
  

12. Intercom

• Feature/Setting: Automated chat messages based on customer segment and event triggers.
  
• Sample: Automate popup chat to remind user of expiring reward.
  

13. Google Calendar API

• Feature/Setting: Automate calendar event to prompt marketing team for campaign review.
  
• Sample: Scheduled automated entries when new loyalty campaigns launch.
  

14. Microsoft Teams

• Feature/Setting: Automated bots to deliver reminders to staff about loyalty program objectives.
  
• Sample: Configure via Teams Bot Framework.
  

15. Shopify Flow

• Feature/Setting: Automate customer tag updates or email notifications on loyalty event.
  
• Sample: Trigger "Points Milestone Reached" automated action.
  

16. Zapier

• Feature/Setting: Automate cross-platform workflows, linking loyalty SaaS and communication platforms.
  
• Sample: Automatedly sync loyalty milestones to email service.
  

17. Freshdesk

• Feature/Setting: Automate tickets or notification emails for customer retention follow-up.
  
• Sample: Auto-create support cases if reward remains unclaimed.
  

18. Google Ads

• Feature/Setting: Automates creating custom audience lists based on loyalty status.
  
• Sample: Retarget with ads if automation detects no activity in 30 days.
  

19. LoyaltyLion

• Feature/Setting: Use webhooks/API to automate email or SMS reminders.
  
• Sample: Automatically trigger event-based communications.
  

20. Oracle Responsys

• Feature/Setting: Automate cross-channel orchestration of loyalty reminders.
  
• Sample: Use Program API to sequence email/SMS/push campaigns.
  

21. Pipedrive

• Feature/Setting: Automate customer pipeline stages based on loyalty progress.
  
• Sample: Trigger automation when loyalty deal moves to "Ready for Reward" stage.
  

22. Segment

• Feature/Setting: Automate audience syncing to multiple channels based on loyalty data.
  
• Sample: Configure automated dashboards and actions for campaign triggers.
  

Benefits

1. Automates consistent customer engagement and reduces manual reminders.

2. Automator ensures timely, relevant communication for higher reward redemption.

3. Automation optimizes marketing resources and reduces churn.

4. Automatedly drives incremental revenue via increased repeat visits and upsell opportunities.

5. Automatable flows enable rapid adaptation to changing promotion strategies.