Marketing and Customer EngagementPurpose
1.2. Enhance marketing efficacy by automating cross-channel communication, increasing customer awareness and visit frequency.
1.3. Automatedly inform recipients about limited-time seasonal dishes, unique Galbi menu options, festive promotions, and reservation slots.
1.4. Ensure menu updates reach audiences on their favored platforms for maximized engagement and restaurant bookings.
Trigger Conditions
2.2. Scheduled automation set to broadcast at seasonal intervals (e.g., start of summer, holidays).
2.3. Manual trigger when chef uploads new dish images or promotional descriptions.
2.4. Customer opt-in events; e.g., subscription to restaurant newsletter or loyalty club.
Platform Variants
• Feature: SMS API
• Config: automate outbound campaign with schedule, customer list upload, and message template for seasonal menu.
3.2. SendGrid
• Feature: Automate Email Campaigns
• Config: automator connects “Campaigns” API to auto-send to mailing list upon new menu announcement.
3.3. Mailchimp
• Feature: Automated Email Journeys
• Config: automatable trigger on new menu content block update, launch campaign flow.
3.4. WhatsApp Business API
• Feature: Message Automation
• Config: automatedly sends templated announcement to contacts list after restaurant uploads new menu.
3.5. Facebook Messenger Platform
• Feature: Automated Broadcast
• Config: schedule broadcast automation using Messenger’s Send API to all subscribers.
3.6. Instagram Messaging API
• Feature: Automated Direct Messages
• Config: automate DM to followers when tagged “menu update” in backend.
3.7. LINE Messaging API
• Feature: Broadcast Messaging
• Config: automator triggers a broadcast to subscribers with new seasonal menu image and text.
3.8. Viber Business Messages
• Feature: Automated Campaigns
• Config: configure automated campaign to send menu visuals and offers.
3.9. Salesforce Marketing Cloud
• Feature: Journey Builder
• Config: automate journey launches after input from POS/API, segmented by customer profile.
3.10. HubSpot
• Feature: Workflow Automation
• Config: automated workflow initiates email sending on new menu content/blog update.
3.11. Google Calendar API
• Feature: Automated Event Notification
• Config: schedule broadcast to all opt-in customers on seasonal event days.
3.12. Slack
• Feature: Scheduled Announcements
• Config: automate announcement to private customer/member channels.
3.13. Telegram Bot API
• Feature: Mass Messaging Automation
• Config: automate sending out broadcast messages with new menu details.
3.14. ActiveCampaign
• Feature: Automations
• Config: trigger automated campaign when menu is categorized "seasonal" in CRM.
3.15. Zoho Campaigns
• Feature: Scheduled Email Automation
• Config: automate campaign launch from menu update webhook.
3.16. Pipedrive
• Feature: Email Automation
• Config: connect to contact list, automate notifications on deal/stage changes for promotions.
3.17. Google Sheets
• Feature: Automated Row Updates
• Config: trigger broadcast workflow when new menu row is appended.
3.18. Airtable
• Feature: Automatable Records
• Config: automate menu update triggers to multi-channel messaging via integration.
3.19. Shopify
• Feature: Automated Notifications
• Config: automate customer notifications on new menu product launches for meal kits/offers.
3.20. Discord
• Feature: Automated Announcements
• Config: automate announcement post in server channels on menu update webhook.
3.21. Klaviyo
• Feature: Automated Campaigns
• Config: trigger email/SMS campaign when menu collection status is set to 'active' for the season.
3.22. Microsoft Teams
• Feature: Scheduled Message Automation
• Config: automate internal/external menu notifications for catering or group bookings.
Benefits
4.2. Automatedly ensures timely announcements across diverse customer-preferred platforms.
4.3. Increases footfall and repeat business by automating relevant, seasonal customer outreach.
4.4. Automates segmentation and personalization for targeted marketing efficiency.
4.5. Enables scalable, automatable and repeatable broadcasting for all menu promotions and updates.