Automated social media posting for promotions and events

**Purpose**

1.1. Automate scheduled or event-based social media posting to increase visibility of Manado restaurant promotions, menus, and special events across multiple platforms.
1.2. Automating content releases in peak hours or special occasions (holidays, local events) to boost customer engagement and table reservations.
1.3. Seamlessly automate the process of reusing creative assets and orchestrating coordinated campaigns across a diverse platform ecosystem.
1.4. Capture audience analytics by automating reporting after each posting cycle for continuous marketing optimization.

**Trigger Conditions**

2.1. Calendar-based triggers such as daily, weekly, monthly schedules.
2.2. Event-driven triggers: upcoming Manado food festival, special menu launch, influencer visit.
2.3. Manual triggers by marketing staff for ad hoc promotions, limited-time offers, flash sales.
2.4. Automated trigger by new customer review or high engagement on related previous posts.

**Platform Variants**

3.1. Facebook (Graph API)
- Feature/Setting: Automate scheduled photo/video/text posts; set up Page Access Token; sample: configure `POST /{page-id}/feed`.

3.2. Instagram (Graph API)
- Feature/Setting: Automate image/video stories and feed uploads; require Business Profile; sample: `POST /{ig-user-id}/media` and `POST /{ig-user-id}/media_publish`.

3.3. Twitter/X (POST statuses/update)
- Feature/Setting: Automate tweet scheduling, hashtags, mentions; enable API tokens; sample: `POST statuses/update` endpoint.

3.4. LinkedIn (Share on LinkedIn API)
- Feature/Setting: Automate posting restaurant news/offers to Company Page; configure OAuth; sample: `POST /ugcPosts`.

3.5. TikTok (Business Content API)
- Feature/Setting: Automate short-video uploads for promotions; set up app credentials; sample: `POST /video/publish`.

3.6. WhatsApp Business (Cloud API)
- Feature/Setting: Automate broadcasting event reminders; set API endpoint for message send; sample: `POST /messages`.

3.7. Telegram (Bot API)
- Feature/Setting: Automate posting menus or events in channel/group; use Bot Token; sample: `POST /sendMessage`.

3.8. Pinterest (Content Publishing API)
- Feature/Setting: Automate pinning promotional images/recipes; configure OAuth2; sample: `POST /pins`.

3.9. YouTube (YouTube Data API v3)
- Feature/Setting: Automate upload of event recap or promo videos; configure access tokens; sample: `POST videos.insert`.

3.10. Google My Business (Business Profile API)
- Feature/Setting: Automate posting event updates or offers; configure service account; sample: `POST /accounts/{accountId}/locations/{locationId}/localPosts`.

3.11. Slack (Incoming Webhooks)
- Feature/Setting: Automate internal team updates before/after promotions; setup webhook URL; sample: `POST /services/T000.../B000.../XXXXXXXX`.

3.12. Discord (Webhooks)
- Feature/Setting: Automate event posting in marketing or community channels; create webhook; sample: `POST webhook_url`.

3.13. Tumblr (API v2)
- Feature/Setting: Automate blog posts about promotions and food events; configure API key/secret; sample: `POST /blog/{blog-identifier}/post`.

3.14. WeChat Official Accounts (Message Sending API)
- Feature/Setting: Automate push for events to followers; set AppID/Secret; sample: `POST /cgi-bin/message/custom/send`.

3.15. Reddit (API, Submit endpoint)
- Feature/Setting: Automate posts to community about events; configure OAuth; sample: `POST /api/submit`.

3.16. LINE Messaging API
- Feature/Setting: Automate rich notifications to followers about Menu or Promo; setup channel access token; sample: `POST /bot/message/push`.

3.17. Buffer (API v2)
- Feature/Setting: Automate queue and scheduling for cross-platform posts; setup access token; sample: `POST /updates/create.json`.

3.18. Hootsuite (Platform API)
- Feature/Setting: Automate campaign scheduling to multiple social platforms; use App Integration Token; sample: `POST /messages`.

3.19. Sprout Social (Publishing API)
- Feature/Setting: Automate multi-network post scheduling and analytics; setup application access; sample: `POST /messages/send`.

3.20. Zoho Social (Post API)
- Feature/Setting: Automate scheduled posts and campaign monitoring; provide Auth Token; sample: `POST /social/api/v1/{platform}/posts`.

3.21. Vimeo (Vimeo API)
- Feature/Setting: Automate promotional video uploads; require OAuth token; sample: `POST /me/videos`.

3.22. Mailchimp (Campaigns API)
- Feature/Setting: Automate social post integration on campaign sends; setup API Key; sample: `POST /campaigns/{campaign_id}/actions/send`.

**Benefits**

4.1. Automates consistent posting schedules and omnichannel presence, reducing manual marketing effort.
4.2. Automatedly scales marketing reach for Manado cuisine promotions and events in real time.
4.3. Automating cross-posting enables synchronized campaigns, maximizing audience engagement with minimal delay.
4.4. Automation gathers engagement metrics automatically for continuous campaign refinement.
4.5. Automator workflows optimize staff time, freeing front-line teams to focus on hospitality and direct promotion.
4.6. Automatable configuration across platforms ensures a flexible, customizable promotional engine for recurring or special events.