Purpose
1.2. Enable automated recycling of high-performing posts for maximizing engagement and event bookings.
1.3. Allow automated calendar-based content planning to ensure consistent outreach and branding for disco events, DJ spotlights, and customer testimonials.
1.4. Drive automated customer engagement via recurring content with minimal manual intervention, freeing staff for higher-value tasks.
Trigger Conditions
2.2. Approaching event date (custom timeframes: 1 week, 1 day prior).
2.3. High-performance post from analytics API (e.g., post exceeds X engagements).
2.4. Predefined campaign lifecycle (recurring schedule, e.g., every Friday).
2.5. Upload of new images or mixes (Dropbox, Google Drive, Cloud Storage trigger).
Platform Variants
• Feature/Setting: /me/feed endpoint, automated post creation via Page Access Token, schedule parameter (ISO timestamp)
3.2. Instagram Graph API
• Feature/Setting: /media_publish endpoint, automate post and story publishing with scheduled publish_time field
3.3. Twitter (X) API v2
• Feature/Setting: POST /2/tweets, automate post creation and recycling with scheduled tweets by storing draft IDs
3.4. LinkedIn Marketing API
• Feature/Setting: /ugcPosts endpoint, automate event content scheduling for company pages with scheduledAt value
3.5. Pinterest API
• Feature/Setting: /pins endpoint, automate pinning of promotional images or event details, board automation
3.6. Buffer
• Feature/Setting: Automated queue management and scheduling via Content API /updates/create
3.7. Hootsuite
• Feature/Setting: Platform webhook, automate scheduling by posting to /messages endpoint
3.8. Zoho Social
• Feature/Setting: /posts endpoint, automate scheduled and repeated posts across multiple networks
3.9. Sprout Social
• Feature/Setting: Automated workflow integration, campaign recurrence setting
3.10. Later
• Feature/Setting: Automate media uploads, scheduled posts via Media, Posts API
3.11. SocialBee
• Feature/Setting: Content categories, evergreen post recycling automation toggle
3.12. HubSpot Social Tools
• Feature/Setting: Social Publishing API, schedule and automate promotion for events
3.13. Agorapulse
• Feature/Setting: Bulk post upload automation and queue recycling
3.14. MeetEdgar
• Feature/Setting: Content Library automation, automated recycling by Category Rules
3.15. SmarterQueue
• Feature/Setting: Queue recycling automation, posting calendar sync
3.16. Planoly
• Feature/Setting: Instagram auto-post and repeat scheduling API
3.17. Sendible
• Feature/Setting: Automated Smart Queues, Content Calendar integration
3.18. Publer
• Feature/Setting: Automated posting and recycling toggle, recurring time slots
3.19. RecurPost
• Feature/Setting: Content recycling schedules, platform trigger selection
3.20. ContentCal
• Feature/Setting: Automated calendar posting and recycling; Campaign Workflows
Benefits
4.2. Ensures continuous engagement by automating post recycling and scheduled content delivery.
4.3. Reduces manual repetitive work with automated workflows, improving team productivity.
4.4. Allows data-driven automation for high-performing content, maximizing reach with less effort.
4.5. Automating post schedules provides a competitive edge and enables efficient multi-platform customer engagement.