Lead capture from website/social integration

Purpose

1.1. To automate the capture, enrichment, and routing of lead information from websites and social media to centralized marketing automation and CRM systems, reducing manual data entry for naturopathic practitioners in alternative medicine.
1.2. To streamline automated lead collection, qualifying, and follow-up, integrating chatbots, pop-up forms, and APIs for omnichannel marketing, while ensuring compliance, consent, and automating GDPR double opt-in workflows.

Trigger Conditions

2.1. Automatedly triggered when a visitor submits a contact or booking form on the practitioner's website.
2.2. Automated lead capturing on engagement with social media ads, posts, or messages (Facebook, Instagram, LinkedIn).
2.3. Automation from chatbot interactions or SMS keyword responses.
2.4. Automated capture on new lead event in third-party ad platforms or landing pages.

Platform Variants

3.1. Facebook Lead Ads
• API: Graph API — Configure webhook to automate capture and route to CRM.
3.2. Instagram Forms
• API: Instagram Graph API — Set automated form response pull into marketing pipeline.
3.3. LinkedIn Lead Gen
• Feature: Lead Gen Forms API — Set webhook for automated sync to lead nurture flow.
3.4. Typeform
• Feature: Webhooks or API — Enable automated real-time form submission push.
3.5. JotForm
• Feature: Webhook automation — Auto-send captured lead data to desired endpoint.
3.6. Gravity Forms (WordPress)
• Setting: Automated webhook integration — Route entries for automation.
3.7. Google Forms
• Feature: Apps Script or Form Submit Trigger — Automatable lead notification automation.
3.8. HubSpot
• Feature: Forms API — Automate lead import from external forms or landing pages.
3.9. Mailchimp
• API: Lists/Members endpoint — Automate adding leads to audience for nurturing.
3.10. Salesforce
• Feature: Web-to-Lead — Automate lead push from website/social channels.
3.11. Zoho CRM
• API: Leads Module API — Automate creation from form/social triggers.
3.12. ActiveCampaign
• API: Contacts endpoint — Automate sync for marketing automation campaigns.
3.13. Drip
• Feature: Automated workflows — Sync captured leads direct to campaigns.
3.14. Intercom
• Feature: Messenger automation — Automatically capture and enrich contacts.
3.15. Tidio
• Feature: Chatbot lead automation — Real-time automation to central CRM.
3.16. ManyChat
• API: Messenger Lead Capture — Automate follow-ups from Facebook/Instagram DMs.
3.17. Twilio SMS
• API: Programmable SMS — Set automation for capturing leads from inbound texts.
3.18. Webflow
• Feature: Form Submit Webhook — Auto-send data for lead enrichment automation.
3.19. Wix
• API: Wix Automations — Automate lead notification routines.
3.20. Calendly
• Feature: Automated webhook — Trigger automating outreach or nurture workflows.
3.21. Google Sheets
• Script: OnFormSubmit — Capture and automate data sync to email or CRM.

Benefits

4.1. Fully automate lead data collection across multiple channels, maximizing efficiency for naturopathic practices.
4.2. Enhances automated response rate and qualification, reducing missed follow-up opportunities.
4.3. Unifies diversified lead sources into a central database for robust marketing automation.
4.4. Automates compliance and consent capture, lowering risk for alternative medicine providers.
4.5. Supports scalable, automatable marketing campaigns through real-time automation and integration.
4.6. Reduces manual administration, allowing naturopaths to focus on patient care.