Automated customer satisfaction surveys

Purpose

1. Automate post-visit communications to collect customer satisfaction data for continuous improvement in the Neapolitan restaurant's guest experience.

2. Automates personalized survey dispatch based on transaction data or reservation completion, capturing actionable feedback.

3. Automating responses for real-time reporting and escalation of negative reviews or urgent guest concerns.

4. Supports repeat business, referral growth, and automatable NPS (Net Promoter Score) tracking.

Trigger Conditions

1. Order completion in the restaurant POS or reservation management system triggers automator flow.

2. Automated emails/SMS after a set time post-visit to maximize response rates.

3. Automated survey invite triggered by loyalty program activity or digital order receipt generation.

Platform Variants

1. Twilio (Programmable SMS)

• Feature/Setting: Automate SMS survey invites using "Messaging Service" API – sample config: POST to /Messages with dynamic guest number and message template.
  

2. SendGrid

• Feature/Setting: Automate sending survey emails using "Mail Send" endpoint – sample: POST /mail/send with HTML survey link.
  

3. Mailchimp

• Feature/Setting: Automates segmented survey campaigns via "Automations" – configure workflow with email templates and triggers.
  

4. SurveyMonkey

• Feature/Setting: Automate survey creation and invite distribution via "Create Collector" and "Send Invitation" API endpoints.
  

5. Typeform

• Feature/Setting: Automate personalized survey experience by generating Typeform links using "Create Response" API.
  

6. Google Forms + Google Apps Script

• Feature/Setting: Automating distribution by script-triggered email/SMS containing unique survey URLs.
  

7. HubSpot

• Feature/Setting: Automator uses "Workflows" to send satisfaction surveys post-transaction via CRM email or SMS extension.
  

8. Salesforce

• Feature/Setting: Automate survey post-dining via "Process Builder" or "Flow Builder" – configure to send upon Opportunity/Order status update.
  

9. ActiveCampaign

• Feature/Setting: Automate customer journey with "Automations" – trigger survey campaign based on list activity.
  

10. Zendesk

• Feature/Setting: Automated satisfaction request via "Satisfaction Survey" trigger on ticket resolution.
  

11. Freshdesk

• Feature/Setting: Automating surveys via "Customer Satisfaction Automation" setting post-resolution.
  

12. Slack

• Feature/Setting: Automate in-house staff surveys using Incoming Webhooks for #quality-feedback.
  

13. Zapier

• Feature/Setting: Automates connections using "Webhooks" or prebuilt integrations – trigger on POS data, send to survey tool.
  

14. WhatsApp Business API

• Feature/Setting: Automate message campaigns using "Template Messages" with pre-approved survey invites.
  

15. Intercom

• Feature/Setting: Automating survey bot using "Outbound Messages" with targeting rules.
  

16. Airtable

• Feature/Setting: Automate survey link generation and tracking using "Automations" for row creation on meal completion.
  

17. Qualtrics

• Feature/Setting: Automate survey distribution with "XM Directory Action" for personalized emails/SMS.
  

18. Facebook Messenger API

• Feature/Setting: Automate chat-based surveys via "Send API" – structured template messages for responses.
  

19. Klaviyo

• Feature/Setting: Automates survey requests via "Flows" and custom dynamic fields.
  

20. Customer.io

• Feature/Setting: Automate after-visit campaign using "Event Triggered Campaigns" for survey dispatch.
  

21. Smartsheet Automations

• Feature/Setting: Automate survey tracking and reminder flows, sync with guest CRM.
  

22. Power Automate (Microsoft Flow)

• Feature/Setting: Automating multi-channel survey distribution on guest data change.
  

23. Jotform

• Feature/Setting: Automator sends custom URL via "Notification Settings" linked to guest data fields.
  

24. Pabbly Connect

• Feature/Setting: Automate connecting restaurant cloud POS to survey delivery platform via workflows.
  

Benefits

1. Automated survey drives higher response rates versus manual follow-up.

2. Automates escalation of unsatisfied customer cases to management for quick remediation.

3. Reduces workload for staff with fully automatable follow-up process.

4. Provides actionable, real-time analytics for continuous service improvement.

5. Enables automated NPS and feedback dashboards to measure guest loyalty and satisfaction.

6. Maximizes repeat visits by automating thank-you notes and offer triggers for survey completers.

7. Simplifies compliance and audit trails by automating survey data collection and storage.