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Loyalty program point calculation and notifications

Purpose

1.1. Automate loyalty program point calculation for customers joining or participating in outdoor activity tours.
1.2. Automate customer notifications (SMS, email, in-app) about point accrual, redemption, or tier progress.
1.3. Allow automated integration with booking systems to track purchases and reward actions.
1.4. Automatedly increase retention and repeat bookings by engaging customers with timely loyalty updates.
1.5. Automate segmentation to target high-value customers with exclusive reward notifications and offers.

Trigger Conditions

2.1. Automated booking confirmation for activities and tours.
2.2. Automated purchase or completion of add-ons (gear rentals, guide upgrades).
2.3. Automated milestone achievements (e.g., 5th booking, referrals).
2.4. Automated reward redemptions or loyalty tier upgrades.
2.5. Automated periodic check for inactivity to trigger re-engagement messages.

Platform Variants

3.1. Twilio SMS
• Feature/Setting: Automate SMS notifications; sample: configure Messaging API webhook for point accrual alerts.
3.2. SendGrid
• Feature/Setting: Automate email notifications; sample: trigger dynamic transactional templates via REST API.
3.3. Mailchimp
• Feature/Setting: Automated loyalty campaigns; sample: set up automator journeys triggered by event tags.
3.4. ActiveCampaign
• Feature/Setting: Automate loyalty email/SMS; sample: configure automations to send rewards when tags are updated.
3.5. HubSpot
• Feature/Setting: Automate contact score property; sample: design workflows to increase loyalty points on signup.
3.6. Salesforce
• Feature/Setting: Automate loyalty point field; sample: use process builder to update fields and automated triggers.
3.7. Zoho CRM
• Feature/Setting: Automate point updates; sample: build workflow rules to change loyalty custom field.
3.8. Pipedrive
• Feature/Setting: Automate deal-based point logic; sample: set automation to add points on activity booked.
3.9. Google Sheets
• Feature/Setting: Automate point ledger; sample: script-based automation to increment points row on booking event.
3.10. Airtable
• Feature/Setting: Automate status view; sample: preconfigure automator to trigger notifications on points change.
3.11. Shopify
• Feature/Setting: Automate customer metafield; sample: update loyalty metafield on purchase complete webhook.
3.12. WooCommerce
• Feature/Setting: Automate order completed hook; sample: custom function to update loyalty balance and email.
3.13. Stripe
• Feature/Setting: Automate payment webhook; sample: script to credit loyalty upon payment_intent.succeeded event.
3.14. Square
• Feature/Setting: Automate post-transaction API call; sample: configure Loyalty API to credit customer points.
3.15. Intercom
• Feature/Setting: Automated in-app message trigger; sample: configure Custom Bot to alert points accrual.
3.16. Slack
• Feature/Setting: Automate internal team notifications; sample: use webhook to alert staff when customers earn points.
3.17. Facebook Messenger
• Feature/Setting: Automate chatbot notifications; sample: setup Messenger API to send automated loyalty updates.
3.18. Telegram
• Feature/Setting: Automate bot announcements; sample: configure bot to push automated notifications for reward milestones.
3.19. Zapier
• Feature/Setting: Connect loyalty actions to any app; sample: event-based multiplier automator for cross-platform triggers.
3.20. Microsoft Power Automate
• Feature/Setting: Cross-app automation; sample: design a flow to auto-email points statement after booking.
3.21. Klaviyo
• Feature/Setting: Automate loyalty flows; sample: build trigger flow on custom property update for points.
3.22. LoyaltyLion
• Feature/Setting: Automate points program API; sample: trigger points events and notifications via webhooks/API.
3.23. Yotpo
• Feature/Setting: Automate review-based points; sample: configure automatic points for review completion.
3.24. Google Firebase
• Feature/Setting: Automate push notifications; sample: Cloud Function to push loyalty alerts.

Benefits

4.1. Automates repeat engagement via timely, relevant communications.
4.2. Reduces manual tracking with automatable point management and instant notifications.
4.3. Supports omni-channel engagement through diverse automated notification methods.
4.4. Enhances data-driven marketing with rich automation triggers based on customer activity.
4.5. Improves satisfaction by ensuring loyalty rewards are automatedly and instantly recognized.
4.6. Frees staff from manual point handling for scalable customer growth.

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