Purpose
1.2. Automatedly disseminate updates on swim meets, classes, special offers, and events to drive community awareness and attendance in real time.
1.3. Streamline repetitive marketing by auto-syndicating branded content, photos, registration links, event reminders, and real-time pool status across all channels.
1.4. Maintain consistent presence, automate response campaigns to event interactions, and capture leads for future automated marketing.
Trigger Conditions
2.2. Update or cancellation of existing event.
2.3. Administrative post or announcement upload.
2.4. Event registration milestones (e.g., reaching minimum attendees).
2.5. Changes in weather or pool opening hours needing automated dissemination.
Platform Variants
3.1. Facebook Page
• Feature/Setting: Graph API `/page/feed`—automate post creation, scheduling, and event sharing.
3.2. Instagram
• Feature/Setting: Instagram Graph API `/media` endpoint—automated image, story, reel, and post publishing.
3.3. Twitter (X)
• Feature/Setting: POST statuses/update—automated tweets, threads, and event reminders.
3.4. LinkedIn
• Feature/Setting: Share API `/ugcPosts`—automating professional event announcements to business audiences.
3.5. TikTok
• Feature/Setting: TikTok for Developers Content Post API—auto-post video snippets about upcoming events.
3.6. YouTube
• Feature/Setting: YouTube Data API `videos.insert`—automate scheduled video uploads with event invitations.
3.7. WhatsApp Business
• Feature/Setting: WhatsApp Business API 'messages' endpoint—automated event blast to group or list.
3.8. Pinterest
• Feature/Setting: Pinterest API `/pins/`—auto-generate new pins for event graphics and announcements.
3.9. Telegram
• Feature/Setting: Bot API `sendMessage` & `sendPhoto`—automatedly dispatch event alerts to channels.
3.10. Google My Business
• Feature/Setting: Google My Business API `accounts.locations.localPosts`—automate instant event posts.
3.11. Slack
• Feature/Setting: Slack API `chat.postMessage`—auto-broadcast event reminders to member channels.
3.12. Discord
• Feature/Setting: Discord API `/channels/{channel.id}/messages`—automate news blast to server communities.
3.13. Snapchat
• Feature/Setting: Snapchat Marketing API—auto-publish sponsored snaps or stories for events.
3.14. Eventbrite
• Feature/Setting: Eventbrite API `/events/`—automatically sync swimming event listings and send push updates.
3.15. Meetup
• Feature/Setting: Meetup API `/events` endpoint—automate group event creation and mass notification.
3.16. Buffer
• Feature/Setting: Buffer Publish API `/updates/create`—automate queueing, cross-platform scheduling.
3.17. Hootsuite
• Feature/Setting: Hootsuite Platform API `messages`—automating multi-channel campaign publishing.
3.18. Mailchimp
• Feature/Setting: Mailchimp Campaigns API `POST /campaigns`—auto-generate and send event announcements via email and social.
3.19. Zapier
• Feature/Setting: Zap Trigger + Action workflows—automate social post distribution from event triggers.
3.20. Microsoft Teams
• Feature/Setting: Graph API `/chats/{chat-id}/messages`—automatically send event notices to teams.
Benefits
4.2. Automator ensures real-time, consistent cross-channel messaging.
4.3. Automating engagement increases reach and audience participation.
4.4. Automation minimizes missed opportunities and human error.
4.5. Automatedly integrates analytics by tracking engagement and feedback for continuous improvement.