Review request and reputation management

Purpose

1.1. Automate the process of soliciting, collecting, and managing customer reviews after oyster bar visits, streamlining reputation management.
1.2. Automate triggering review requests post-visit via email, SMS, or messaging, then centralize feedback and guide positive reviews for wider exposure.
1.3. Automate reputation monitoring and response—detect new ratings on major platforms and automate alerts or templated responses for engagement.
1.4. Automate gathering insights from reviews to identify improvement areas, reinforce brand positivity, and optimize marketing campaigns.
1.5. Automate integration between POS data, reservation systems, and digital communication tools for seamless customer experience.

Trigger Conditions

2.1. Automatedly send review requests after order completion in POS or upon reservation closure.
2.2. Automate triggers post-payment or after digital receipt is sent.
2.3. Automate follow-up message if no review submitted within a predefined time.
2.4. Automate detection of new online reviews posted to target review platforms.
2.5. Automate responses or escalation when negative/low star reviews are detected.

Platform Variants

3.1. Mailchimp
• API: Automate POST to `/automations/{automation_id}/emails` to trigger review campaign email.
3.2. Twilio SMS
• API: Automate `Messages.create({ body, from, to })` to send personalized SMS review links.
3.3. SendGrid
• API: Automate `mail/send` endpoint to deliver review request emails.
3.4. Yelp Fusion
• API: Automate GET `/businesses/{id}/reviews` for automated reputation monitoring.
3.5. Google My Business
• API: Automate GET/POST `/accounts/{accountId}/locations/{locationId}/reviews` for review management.
3.6. Trustpilot
• API: Automate POST `/v1/private/reviews/invitations` to request verified reviews.
3.7. Salesforce
• Flow: Automate workflow trigger on customer record update to schedule review requests.
3.8. HubSpot
• Workflow: Automate follow-up email or task when deal is won or contact is updated post-visit.
3.9. Intercom
• API: Automate `messages/conversations` to ask for reviews via chat.
3.10. Freshdesk
• Automation: Automate ticket creation/assignment for negative review alerts.
3.11. Zendesk
• Trigger: Automate workflow to notify staff on new review submission or low rating.
3.12. Slack
• Incoming Webhooks: Automate alerts to management channel on new or critical reviews.
3.13. Zapier
• Integration: Automate multi-platform triggers—if review added to Google, send follow-up in Mailchimp.
3.14. ActiveCampaign
• Automation: Automate review requests using automated campaigns post-purchase.
3.15. SurveyMonkey
• API: Automate survey distribution triggered by POS completion event.
3.16. Facebook Graph API
• API: Automate retrieval of new recommendations and messenger outreach for responses.
3.17. Sprout Social
• Automation: Automate monitoring and reply workflow for review mentions.
3.18. Hootsuite
• Automation: Automate scheduled posts thanking positive reviewers or highlighting feedback.
3.19. Aircall
• API: Automate follow-up calls with pre-recorded requests or reminders for reviews.
3.20. Typeform
• Webhook: Automate structured feedback surveys triggered after a visit.
3.21. Shopify (if e-commerce incorporated)
• Flow: Automate post-purchase email with embedded review request.
3.22. Pipedrive
• Automation: Automate review request tasks based on closed deals or event statuses.

Benefits

4.1. Automates repetitive review solicitation and management, saving staff time.
4.2. Automates proactive engagement for dissatisfied customers, protecting brand image.
4.3. Automates centralized review analytics for actionable business insights.
4.4. Automates visibility for positive feedback, enhancing reputation and drawing in new customers.
4.5. Automates end-to-end integration across chosen platforms, enabling seamless and consistent customer engagement automation.