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Event countdown updates via SMS/email

Purpose

 1.1. Automate the distribution of event countdown reminders and updates via SMS or email to padel club members to boost engagement, attendance, anticipation, and sense of community.
 1.2. Automate sending time-sensitive, segmented notifications based on membership tier, event registration, and personalized fields.
 1.3. Enable scalable automation, ensuring all members receive consistently-timed reminders regardless of staff availability or timezone.
 1.4. Increase operational efficiency by automating communication cycles for single events, league games, tournaments, or special club days.

Trigger Conditions

 2.1. Automate triggers by event creation in club management platform.
 2.2. Automate scheduled time intervals before event, e.g., -7, -3, -1 days, and on the day of event.
 2.3. Automate based on participant registration or ticket purchase confirmation.
 2.4. Automate recurrence for repeated or series-based padel events.
 2.5. Automate manual triggers from club administrators for announcements and last-minute updates.

Platform Variants

 3.1. Twilio SMS
  • Feature/Setting: Use Messaging API. Automate trigger via HTTP POST to /Messages endpoint with event details and countdown template.
 3.2. SendGrid
  • Feature/Setting: Use Send Email API v3. Automate dynamic email templates with event variables inserted via REST calls.
 3.3. Mailgun
  • Feature/Setting: Automate via /messages API for scheduled sends, using template variables for event countdown.
 3.4. Mandrill
  • Feature/Setting: Automate Mandrill.send-template API with per-user merge vars for countdown timers and event links.
 3.5. ClickSend
  • Feature/Setting: Automate SMS API v3—POST to /sms/send with event data triggered by scheduling logic.
 3.6. Nexmo (now Vonage)
  • Feature/Setting: Automated POST to Send SMS endpoint, including event-specific data in objects.
 3.7. Plivo
  • Feature/Setting: Use Message API; automate countdown messages with event name injected dynamically.
 3.8. Amazon SES
  • Feature/Setting: Automate SendEmail or SendTemplatedEmail with event-specific data fields auto-populated.
 3.9. Amazon SNS
  • Feature/Setting: Automate via Publish API to send SMS notifications on scheduled countdown times.
 3.10. ActiveCampaign
  • Feature/Setting: Automation Workflows; trigger Email/SMS when date-based condition matches event timelines.
 3.11. HubSpot
  • Feature/Setting: Automate Workflows—trigger marketing emails/SMS automatically based on event dates properties.
 3.12. Salesforce Marketing Cloud
  • Feature/Setting: Automate via Journey Builder; scheduled email/SMS sends using Data Extension with countdown logic.
 3.13. Mailchimp
  • Feature/Setting: Automate Email Campaigns via date-based triggers and pre-built event templates.
 3.14. Brevo (ex Sendinblue)
  • Feature/Setting: Automated Transactional Templates; API-triggered sends with countdown parameters.
 3.15. Telegram Bot API
  • Feature/Setting: Automate via sendMessage with countdown message in club's event group/channel.
 3.16. WhatsApp Business API
  • Feature/Setting: Automate template message send with dynamic event countdown content.
 3.17. MSG91
  • Feature/Setting: Automation via Send SMS API endpoint using scheduled triggers for event notifications.
 3.18. Infobip
  • Feature/Setting: Automate SMS/Email via API using message templates with countdown variables.
 3.19. Zoho CRM
  • Feature/Setting: Automation via workflow rules—send notification templates as event date approaches.
 3.20. Outlook Calendar + Power Automate
  • Feature/Setting: Automate email reminders using calendar event as trigger with dynamic content based on countdown.
 3.21. Google Calendar + Apps Script
  • Feature/Setting: Automate script triggers to send event-based email notifications via Gmail API.
 3.22. Slack (for internal ops)
  • Feature/Setting: Automate scheduled countdown reminders to team channels via chat.postMessage API.

Benefits

 4.1. Automates manual event reminder work, ensuring no participant omission.
 4.2. Automated notifications boost attendance by building anticipation and reducing event forgetfulness.
 4.3. Automation delivers timely and consistent communications, improving club professionalism.
 4.4. Automatedly segments and personalizes content, maximizing member engagement and feedback.
 4.5. Automating communication improves staff efficiency, freeing resources for core club activities.

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