Cross-promotional campaigns with local businesses

Purpose

1. Automate the planning, execution, and tracking of cross-promotional marketing campaigns between a Persian restaurant and nearby local businesses.

2. Automated management of campaign invitations, asset sharing, and schedule synchronization, maximizing local reach and engagement.

3. Eliminate manual coordination by automating outreach, reminders, deal postings, and cross-platform reporting to streamline joint promotions and amplify brand visibility.

Trigger Conditions

1. New promotional period identified (e.g., Nowruz, Eid, local food festivals).

2. Addition of a new partner business in CRM or POS system.

3. Specific marketing goals flagged in automation dashboard.

4. Campaign expiring or marked as complete in automation workflow.

5. Receipt of customer opt-in for partnership offers via automated form or landing page.

Platform Variants

1. Twilio SMS

• Feature/Setting: Use Programmable Messaging API to automate campaign invitations, send reminders, and share promotion codes (Example: Configure SMS API endpoint and sender pool for joint campaign updates).
  

2. SendGrid

• Feature/Setting: Automate email outreach using Marketing Campaigns API for shared newsletters and partner updates (API key integration for automated mail merge).
  

3. HubSpot CRM

• Feature/Setting: Automate deals pipeline for partnership tracking, schedule automated follow-ups using Workflows API.
  

4. Salesforce

• Feature/Setting: Automate campaign tracking using Marketing Cloud Journeys and automate partner contact with REST API triggers.
  

5. Google Calendar

• Feature/Setting: Auto-create shared calendar events with Calendar API for partnership promo dates and reminder automations.
  

6. Slack

• Feature/Setting: Automate partnership notifications using Incoming Webhooks for joint campaign coordination.
  

7. Mailchimp

• Feature/Setting: Automate segmented cross-promotional mailings using Campaigns API, configuring automated scheduling and list segmentation.
  

8. Zapier

• Feature/Setting: Build multi-platform automations to connect CRM, email, and messaging tools, triggering workflow automators on partner additions.
  

9. Microsoft Teams

• Feature/Setting: Automate cross-business communication by configuring automated channel posts via Graph API integration.
  

10. Shopify

• Feature/Setting: Automate coupon distribution using Storefront API by creating automated discount codes for collaborative campaigns.
  

11. Facebook Graph API

• Feature/Setting: Automate targeted posting to both restaurant and partner pages; schedule posts for synchronized promo launches.
  

12. Instagram Graph API

• Feature/Setting: Automate co-shared campaign posts and stories, scheduling automated reminders for content sharing.
  

13. Eventbrite

• Feature/Setting: Automate joint event creation, automate invite sending, and automated attendee tracking via REST API.
  

14. Trello

• Feature/Setting: Automate campaign task boards, assign checklist items automatically through Power-Ups and API integration.
  

15. Monday.com

• Feature/Setting: Automate partnership milestone tracking; automated status updates via Workflows API.
  

16. Google Forms

• Feature/Setting: Automate partner sign-up forms and campaign feedback collection with automated response handling.
  

17. Calendly

• Feature/Setting: Automated scheduling of cross-promotional campaign meetings with teammates and partners via Webhooks.
  

18. Airtable

• Feature/Setting: Automate logging and reporting of all partnership actions with Airtable API automation triggers.
  

19. WhatsApp Business API

• Feature/Setting: Automate message campaigns to business partners and customer lists, with automated opt-in/opt-out management.
  

20. Bitly

• Feature/Setting: Automate custom campaign link generation and automated tracking of partner engagement metrics via the Bitly API.
  

Benefits

1. Automating cross-promotion streamlines partnership setup, maximizing campaign reach and minimizing manual communication.

2. Automated campaign tracking and reporting delivers measurable ROI and real-time insights on partner collaboration.

3. Automation removes human error, ensures timely delivery of offers, and achieves consistent multi-channel campaign execution.

4. Automated reminders and updates keep all partners synchronized and responsive, driving higher engagement and orchestrated local marketing.