Purpose
1. Automate instant delivery of notifications to inform members, parents, and public about new classes and events at a swimming pool facility.
2. Automating outreach to increase event attendance, fill class enrollment, and keep members engaged.
3. Streamline marketing campaigns with automated, timely, relevant communications based on schedule changes or new offerings.
4. Enhance customer retention and brand perception by automating consistent touchpoints.
Trigger Conditions
1. Automated trigger when a new class or event is created in the swimming pool’s scheduling or booking system.
2. Trigger automates based on updates in Google Calendar, a direct database entry, or form submission by admin staff.
3. Automator listens for API call from booking software or CRM update.
Platform Variants
1. Twilio (SMS API)
- Feature/Setting: Automate sending SMS via programmable SMS API; configure webhook as trigger.
2. SendGrid (Email API)
- Feature/Setting: Automate transactional or marketing emails; configure dynamic template ID.
3. Firebase Cloud Messaging (Push Notifications)
- Feature/Setting: Automate push to mobile apps with FCM messaging endpoint and topic subscription.
4. Pushover
- Feature/Setting: API for instant push to devices; set user key and message parameters for automated alerts.
5. Slack
- Feature/Setting: Automate posting to a channel with Slack Incoming Webhooks; set JSON payload.
6. Discord
- Feature/Setting: Automate event announcements via Discord webhook configured to a server channel.
7. Microsoft Teams
- Feature/Setting: Automate notifications via Teams Webhook URL; customize automated card content.
8. OneSignal
- Feature/Setting: Automate push to web/mobile via REST API; target user segments or devices.
9. Facebook Messenger
- Feature/Setting: Automate direct messaging with Send API; set recipient and message object.
10. WhatsApp Business API
- Feature/Setting: Automate template or session messages via WhatsApp Cloud API; configure contact list.
11. Telegram
- Feature/Setting: Automate broadcasting with Bot API sendMessage method; specify chat_id and text.
12. Viber
- Feature/Setting: Automate push with Viber API Send Message endpoint; set receiver and sender name.
13. Mailchimp
- Feature/Setting: Automate emails via triggered campaigns; use Events API to activate email flow.
14. Zoho Campaigns
- Feature/Setting: Automate email series with Workflow Automation; trigger on data change via API.
15. HubSpot
- Feature/Setting: Automate marketing emails using Workflow Automations; set enrollment trigger on new class.
16. Intercom
- Feature/Setting: Automate chat-message push via Conversations API; target user segment for notification.
17. Customer.io
- Feature/Setting: Automate multi-channel messaging; trigger via API or Segment event.
18. Klaviyo
- Feature/Setting: Automate SMS, email sequencing with Flow trigger API; target profile criteria.
19. ActiveCampaign
- Feature/Setting: Automate email/SMS with automation builder; trigger on webhook or API update.
20. Pushbullet
- Feature/Setting: Automate push notifications to devices via Pushes API; set device iden and note content.
21. LINE Messaging API
- Feature/Setting: Automate push to app users with Push Message endpoint; set to userId or group.
22. Webex Teams
- Feature/Setting: Automate notifications with Webex Messages API; specify roomId and markdown fields.
Benefits
1. Automatedly increases reach and awareness for new offerings, boosting bookings and attendance.
2. Automation reduces manual errors and staff workload, accelerating marketing actions.
3. Automating notifications ensures maximum engagement through timely, personalized outreach.
4. Consistent, automated communication elevates satisfaction and supports community building.
5. Flexible, automatable flows allow iteration and analytics on notification performance, refining future campaigns.